103 episodes

A business and marketing podcast that tells it like it is without the fluff. It's honest, direct, and raw. Hosted by Wágner dos Santos, an advertising agency veteran who has owned multiple businesses since the age of 17. You might say that he's a tad bit qualified.

A new episode is broadcast and recorded live on Facebook, LinkedIn, YouTube, and Twitch every other week on Wednesdays.

To submit a question or join the conversation be sure to use #WagnerLive from your favorite social media destination.

Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.

Wagner Live wgnrSOUNDS

    • Business
    • 5.0 • 69 Ratings

A business and marketing podcast that tells it like it is without the fluff. It's honest, direct, and raw. Hosted by Wágner dos Santos, an advertising agency veteran who has owned multiple businesses since the age of 17. You might say that he's a tad bit qualified.

A new episode is broadcast and recorded live on Facebook, LinkedIn, YouTube, and Twitch every other week on Wednesdays.

To submit a question or join the conversation be sure to use #WagnerLive from your favorite social media destination.

Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.

    S3 E112: Introducing Season 3 and Our 2023 Outlook

    S3 E112: Introducing Season 3 and Our 2023 Outlook

    We're back after a long break and we have a lot of great episodes ready to produce. In this episode, we provide a brief introduction to the newly updated show and our outlook on 2023 for business and marketing.

    Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.

    • 17 min
    S2 E111: The Resurgence of Virtual Office Spaces

    S2 E111: The Resurgence of Virtual Office Spaces

    Approximately 30 years ago virtual office spaces made a splash through the US and around the world with flexible space suitable for startups and entrepreneurs on the move. Also known as executive suites, the first such office was launched back in 1962 but did not gain mass popularity then and was limited by the lack of technology yet to come.

    About 15 years ago, co-working spaces launched everywhere and become the new hip trend for startups and enterprise companies looking for a temporary space to launch new projects in different markets.

    Virtual office space is taking over the world with large corporations like Google and world leaders agreeing that it could be the future for businesses.

    What does the new normal of working from home mean for businesses post-pandemic? Will they still experience the same level of operation and productivity?

    In this episode of Wagner Live, Dan Gracia talks about remote working and how businesses can remain efficient and productive as they transition. He is the current partner and Vice President of Business Development at Joon. He’s also a serial entrepreneur and visionary who has consulted numerous startups while developing his own portfolio of businesses from startup to sale. His business concentration has been within the areas of cellular, virtual offices, and VoIP (voice over internet protocol).

    Listen in to learn about the efficiency businesses are experiencing after shifting from physical offices to operating completely virtually. You will also learn how a virtual phone works and the benefits of having one as a virtual business.

    What You’ll Discover:
    [3:35] Dan shares the history of how he got into the business of virtual/ co-working spaces.
    [9:34] How Joon’s VoIP app makes virtual phone calls easier for businesses working remotely.
    [16:43] The impact of the pandemic on businesses and what it will take to adjust to the new normal.
    [23:09] How the business landscape has shifted from physical offices to operating completely virtually.
    [27:08] How to ensure work efficiency when people are working from home.
    [30:40] How the economy and businesses are likely to look after the pandemic.
    [37:32] Why now is the right time for rebuilding and innovation for people and businesses.

    Connect With Dan: dan.gracia@joon.us

    Please support our podcasts: https://patreon.com/wgnrsounds

    Follow Wagner Live here:
    Facebook: https://www.facebook.com/wagnerlivepodcast
    Instagram: https://www.instagram.com/wagnerlivepodcast
    TikTok: https://www.tiktok.com/@wagnerlive
    Twitch: https://www.twitch.tv/wagnerliveshow
    YouTube: https://www.youtube.com/@wagnerlive
    Twitter: https://twitter.com/wagnerlivepod
    LinkedIn: https://www.linkedin.com/company/wgnrsounds
    Website: https://wagner.live



    Become a supporter of this podcast: a...

    • 42 min
    S2 E110: The Reshaping of a City's Economic Future Amidst The New Normal

    S2 E110: The Reshaping of a City's Economic Future Amidst The New Normal

    Orlando, Florida is not only where Wagner Live is located but it is also a growing market. It has been called one of North America's up-and-coming tech markets. In a recent study of the leading large, mid-size, and small metros throughout the country, Orlando ranked #9 out of 299 metros studied and #2 in the Southeast. The study evaluated such things as economic strength, prime workforces, year-over-year growth, and mid-term (5-Year) growth.

    In this episode, we discuss how a city that has been mostly associated with Walt Disney World, has been reshaping its identity and economic future. Despite previous plans for the city, what's changed as a result of the pandemic and its economic impact? To help with this discussion is Tim Giuliani, President & CEO at the Orlando Economic Partnership.

    Tim’s passion to provoke community impact started at an early age when he helped launch the “Truth Campaign” as a high school student - the most successful youth tobacco prevention effort in U.S. history. Tim is a Certified Chamber Executive (CCE). Nationally, he serves on the executive committee for the Association of Chamber of Commerce Executives and is an active participant of the US Chamber Committee of 100. While at the Florida Chamber of Commerce he played a critical role in the passage of legislation that created the $750 million Florida Growth Fund.

    Listen in to learn how Orlando is progressing in the areas of diversity, economic and social gaps, and policy change. You will also learn how to overcome the pandemic challenges by pivoting and embracing opportunities as a business owner.

    What You’ll Discover:
    [2:03] Tim shares his background in economic development and interest in Orlando, Florida.
    [3:46] How they’re working to diversify Orlando markets, community development, and technological infrastructure.
    [8:03] He describes the cities they’re borrowing inspiration from to economically develop Orlando.
    [13:15] Why a region needs to understand its DNA to grow and develop organically.
    [15:28] The areas Orlando had developed pre-pandemic plus the challenges of the rapid growth.
    [22:11] The diversity and policy change issues Orlando needs to work on to progress.
    [29:24] He explains why the region depended on local leadership to witness development.
    [32:00] How to take care of Orlando’s economy by building consumer confidence with safety during the pandemic.
    [36:00] How pivoting and adapting will help businesses overcome the pandemic challenges.

    Connect With Tim:
    LinkedIn: https://www.linkedin.com/in/tgiuliani/
    Twitter: https://twitter.com/timgiuliani

    Please support our podcasts: https://patreon.com/wgnrsounds

    Follow Wagner Live here:
    Facebook: https://www.facebook.com/wagnerlivepodcast
    Instagram: https://www.instagram.com/wagnerlivepodcast
    TikTok: https://www.tiktok.com/@wagnerlive
    Twitch: https://www.twitch.tv/wagnerliveshow
    YouTube: https://www.youtube.com/@wagnerlive
    Twitter: https://twitter.com/wagnerlivepod
    LinkedIn: https://www.linkedin.com/company/wgnrsounds
    Website: https://wagner.live



    Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.

    • 41 min
    S2 E109: The Future Outlook for Small Businesses in the New Normal

    S2 E109: The Future Outlook for Small Businesses in the New Normal

    The new normal, which is a result of the pandemic's effect on the market and economic instability, didn't come with an instruction manual. Expert analysts and economists have been hesitant to commit to providing any forecasting data.

    How do small businesses survive these challenges and remain in operation and profitable in the long run?

    In this episode of Wagner Live, we have Thomas Sullivan discuss the current state of affairs for small businesses throughout the U.S. and how they have been managing despite mandated lockdowns and restrictions.

    Thomas is the Vice President of Small Business Policy at the U.S. Chamber of Commerce.
    Listen in to learn how the pandemic exposed the financial inequity in America, preventing minority and black-owned small businesses from accessing banking.

    What You’ll Discover:
    [5:05] The challenges small minority businesses are facing during the pandemic, plus the need for a stimulus.
    [9:06] The economic and community development benefits of American small businesses.
    [15:38] The significant pivoting small businesses had to do to establish an online presence.
    [18:58] How to create disruption as an entrepreneur by listening to your customers and their wants.
    [23:28] How the pandemic exposed the financial inequity in America and how that’s affecting black-owned businesses.
    [26:14] How Thomas is working to help small businesses access funds and stay protected.
    [30:27] The streamlining of the various chapters of the bankruptcy code to make it more efficient.
    [31:55] The expected changes that are going to help stabilize small businesses.

    Find Free Resources: https://www.uschamber.com/co/

    Please support our podcasts: https://patreon.com/wgnrsounds

    Follow Wagner Live here:
    Facebook: https://www.facebook.com/wagnerlivepodcast
    Instagram: https://www.instagram.com/wagnerlivepodcast
    TikTok: https://www.tiktok.com/@wagnerlive
    Twitch: https://www.twitch.tv/wagnerliveshow
    YouTube: https://www.youtube.com/@wagnerlive
    Twitter: https://twitter.com/wagnerlivepod
    LinkedIn: https://www.linkedin.com/company/wgnrsounds
    Website: https://wagner.live



    Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.

    • 36 min
    S2 E108: Growing Your Business in a Virtual World

    S2 E108: Growing Your Business in a Virtual World

    Live video is not only an efficient way to hold virtual meetings, but it is also a great way to connect with your audience and ultimately market your business.

    Will live video and virtual meetings become the new normal for businesses? At a time when in-person meeting encounters pose a potential health risk, how can businesses leverage live video to grow their brand?

    In this episode of Wagner Live, we have Ross Brand talk about the rise of live video in 2020 and how to build your brand with video online. Ross is an author at Livestream Universe, a former radio on-air personality and reporter. He is a pioneer in the live-streaming field as both a prolific content creator and a thought leader.

    Ross has been a featured speaker at Summit Live, Social Media Week Lima, Summit on Content Marketing, Content Creators Summit, and New York University’s Division of Programs in Business.

    Listen in to learn how live streaming can help you perfect the art of making videos to market your business and attract the right clients. You will also learn how to build and represent your brand online without fear of making mistakes.

    What You’ll Discover:
    [5:42] Ross describes his experience using StreamYard to stream live videos and recordings.
    [14:05] How the pandemic and virtual technology are transforming the workplace.
    [18:23] The importance of hiring people you can trust to meet your expectations when working remotely.
    [22:30] The benefits of remote working plus how to measure employee contribution while doing it.
    [27:00] How to perfect the art of making videos for your business by starting with live streams.
    [31:34] Factors to consider about your business when doing live streams to avoid costly mistakes.
    [41:00] How to build and represent your brand online without fear of making mistakes.
    [46:22] How to tell a powerful story on video through testimonial interviews.

    Please support our podcasts: https://patreon.com/wgnrsounds

    Follow Wagner Live here:
    Facebook: https://www.facebook.com/wagnerlivepodcast
    Instagram: https://www.instagram.com/wagnerlivepodcast
    TikTok: https://www.tiktok.com/@wagnerlive
    Twitch: https://www.twitch.tv/wagnerliveshow
    YouTube: https://www.youtube.com/@wagnerlive
    Twitter: https://twitter.com/wagnerlivepod
    LinkedIn: https://www.linkedin.com/company/wgnrsounds
    Website: https://wagner.live



    Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.

    • 55 min
    S2 E107: The Five Deadly Sins of Presenting Creative Work

    S2 E107: The Five Deadly Sins of Presenting Creative Work

    Do you have the right skills to persuade people to say yes to whatever you’re selling?

    Great presentation of ideas is the ability to persuade someone to want to buy something you’re selling – this goes beyond just presenting.

    In this episode of Wagner Live, we have Kerry Feuerman talk about the power of presentation skills and what to avoid when presenting creative work. Kerry is the founder of Last Hurdle presentation skills workshops.

    He is a Creative Director and author of The Five Deadly Sins of Presenting Creative Work. Kerry's experience includes creative director at Fallon Minneapolis, Vice Chairman and Group Creative Director at The Martin Agency, and Global Creative Director at TBWA\Chiat\Day.

    He's been deservingly celebrated with awards from the One Show, CA, Cannes, Clios, Art Directors Club of New York, London International Awards, Kelley Awards, Obies, ADDYS, Advertising Festival of New York, IF4 Film Festival.

    And Kerry has worked with global brands such as Mercedes-Benz, Citi, U.S. Army, UPS, Saab, Wrangler, Infiniti, Seiko, Nissan.

    Listen in to learn how to be a good presenter of ideas in a way that informs, educates, and entertains. You will also learn the value of quality over quantity when presenting ideas for things people want to purchase.

    What You’ll Discover:
    [3:25] Kerry on how he teaches people to sell creative ideas as a presentation skills coach.
    [4:35] Presentation skills – the ability to persuade and make believers out of your ideas.
    [15:11] The future of marijuana business and the opportunities therein.
    [18:56] Kerry demystifies Apple’s ad campaign - what happens in your iPhone; stays in your iPhone.
    [22:17] He talks about his book - The Five Deadly Sins of Presenting Creative Work
    and its target audience.
    [28:20] The value of quality over quantity in the presentation of ideas to persuade your audience.
    [33:20] The trend of consultancies overtaking ad agencies and why it’s not a threat.
    [34:30] He explains how his workshop is designed to help ad agencies become great idea presenters.

    Connect With Kerry:
    LinkedIn: https://www.linkedin.com/in/kerry-feuerman-3479122b/
    Twitter: https://twitter.com/last_hurdle

    Please support our podcasts: https://patreon.com/wgnrsounds

    Follow Wagner Live here:
    Facebook: https://www.facebook.com/wagnerlivepodcast
    Instagram: https://www.instagram.com/wagnerlivepodcast
    TikTok: https://www.tiktok.com/@wagnerlive
    Twitch: https://www.twitch.tv/wagnerliveshow
    YouTube: https://www.youtube.com/@wagnerlive
    Twitter: https://twitter.com/wagnerlivepod
    LinkedIn: https://www.linkedin.com/company/wgnrsounds
    Website: https://wagner.live



    Become a supporter of this podcast: https://www.spreaker.com/podcast/wagner-live--3076203/support.

    • 40 min

Customer Reviews

5.0 out of 5
69 Ratings

69 Ratings

melvinyoung4 ,

Great Podcast!

Wagner is inspirational! Very motivational, I have learnt a lot! I'm grateful for his podcast.

francisjacobson77 ,

Perfect listening!

Thanks Wagner for doing great show. Love their advice and I enjoy hearing success stories. I learned so much from you. Your steps and show never gets old. Such great advice!

kennethjefferies22 ,

Most valuable podcast out there!

Great podcast, tons of great information. I truly come here to hear Wagner. Just all around great perspectives on all areas of life. I listen every day!!

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