417 episodes

You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard.

Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post.

Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business.

He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead.

Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching

You Are The Brand Mike Kim

    • Business
    • 4.9 • 246 Ratings

You Are The Brand with Mike Kim is designed to help you showcase your unique expertise and build a highly profitable, personally fulfilling business. Mike Kim is a brand strategist for business thought leaders, coaches, and authors who want to create an impact with their ideas and get their message heard.

Mike’s refreshing approach has made him a sought-after speaker, online educator, and consultant for top thought leaders. Mike’s clients include New York Times bestselling authors and other experts featured on PBS, TED, CNN, and Fox. Mike has been featured in and written for Inc., Entrepreneur, and The Huffington Post.

Mike is the author of the Wall Street Journal best-selling book, You Are the Brand: The 8-Step Blueprint to Showcase Your Unique Expertise and Build a Highly Profitable, Personally Fulfilling Business.

He has spoken at industry-leading events including Social Media Marketing World, Tribe Conference, and Podcast Movement. He has been a guest on leading podcasts like Smart Passive Income, Entrepreneurs on Fire, and Read to Lead.

Themes: Personal Branding, Marketing, Copywriting, Consulting, Business, Coaching

    417: How to Set Higher Fees and Price for Profit with Robert Fukui

    417: How to Set Higher Fees and Price for Profit with Robert Fukui

    Are you ready to break through the barriers that have been capping your earnings and holding back your business growth? In this episode, we sit down with the mastermind consultant Robert Fukui to dissect the financial strategies that will revolutionize the way you think about pricing, productivity, and profitability. Whether you're a solopreneur or a seasoned business owner, this conversation is your golden ticket to scaling your enterprise and commanding the fees you truly deserve. 
    Prepare to dive deep into the insights that could redefine your entrepreneurial journey. Tune in now to ensure your business not only meets customer needs but also fulfills your personal and financial aspirations.
    In this episode, you will:
    Discover why doubling your prices might be the smartest move you could make, and how to do it without losing clients. Learn to reframe how you view expenses and maximize every dollar for strategic business growth. Understand the critical difference and why it matters for your business's future. Find out how AI and tech advancements can be opportunities, not threats, for your business. Get the motivation to demand higher fees and insights on avoiding the common pricing pitfalls that are stunting your business's potential. Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
     

    • 43 min
    416: Fractional Consulting Gigs Are All the Rage, Here’s How to Find and Land Them with Jen Ternay

    416: Fractional Consulting Gigs Are All the Rage, Here’s How to Find and Land Them with Jen Ternay

    Unlock the secrets to thriving in the dynamic world of fractional consulting with Jennifer Ternay. This episode is a treasure trove of insights into the art of leadership in temporary roles.
    In this episode, you will hear:
    The concept and nuances of fractional consulting, including the differences between interim and ongoing roles. Strategies for handling team dynamics and skepticism as a temporary leader, and the significance of discretion when leveraging past experiences. Pricing and packaging services for client engagements, maintaining confidentiality, and integrating personal lifestyle into work. Tips for building a successful lifestyle business in fractional consulting and securing diverse income streams. Connect with Jennifer:
    jenniferternay.com Jennifer on LinkedIn Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
     

    • 38 min
    415: How to Prep For and Get the Best Out of Your Next Photo Shoot with Charissa Yong

    415: How to Prep For and Get the Best Out of Your Next Photo Shoot with Charissa Yong

    Unlock the full potential of your personal brand with the insights shared by the incredible Charissa Yong. If you've ever felt camera-shy or uncertain about what to wear, our discussion on using props, colors, and strategic wardrobe choices will transform your approach to photo shoots, ensuring your images leave a lasting impact and authentically represent the professional you are.
    In this episode, you will hear:
    Personal branding photography tips to enhance professional image and resonate with audiences. Overcoming confidence issues and using props, colors, and wardrobe choices to convey personality in photos. The significance of photographer-client chemistry. Preparation for a photo shoot, including creating a comprehensive shot list and outfit selection reflecting brand identity. Importance of maintaining a fresh digital persona with updated images on websites and social media. Logistics of photoshoot day, focusing on nutrition, rest, and managing the physical demands of modeling. Connect with Charissa
    charissahyongphotography.com instagram.com/charissahyongphotography linkedin.com/in/charissahyong Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

    • 35 min
    412: Some Things You Don't Overcome, But You Learn to Live With the Pain with Linda Fogg-Phillips

    412: Some Things You Don't Overcome, But You Learn to Live With the Pain with Linda Fogg-Phillips

    In this episode, we are invited into the life of Linda Fogg-Phillips, a mother of eight whose journey through heartbreak and hardship exemplifies the definition of resilience. Linda shares her experiences with her son's tragic overdose, her own life-threatening horse accident, her daughter's battle with bipolar disorder, and the decline of her family business alongside her husband's early onset Alzheimer's. Through these trials, Linda discovered the power of tiny habits, which she utilized to maintain hope and find strength. Her story serves as an invitation to not only dance with our demons but also to find grace and hope in the face of adversity.
    In this episode, you will hear:
    The use of tiny habits for coping with grief and building a positive mindset, such as the "Maui Habit." Strategies for overcoming emotional triggers and replacing negative memories with positive experiences. The importance of acknowledging and processing pain, and using days of remembrance as a way to honor lost loved ones. Sharing personal struggles and resilience tactics to help and inspire others facing similar challenges. The significance of small, intentional actions in crafting strength and maintaining hope through life's difficulties. Connect with Me on Social
    Instagram LinkedIn Facebook Twitter YouTube Follow and Review:
    We’d love for you to follow us if you haven’t yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We’d love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast.
    Episode Credits
    If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.

    • 36 min
    411: The 7 Types of Rest and Why You Need to Build Your REST Ethic with Dr. Saundra Dalton-Smith

    411: The 7 Types of Rest and Why You Need to Build Your REST Ethic with Dr. Saundra Dalton-Smith

    Dr. Saundra Dalton-Smith is the author of the bestselling book, Sacred Rest. In today's interview she unpacks the 7 types of rest and practical ways your high-achieving self can gain awareness around how you keep your energy, happiness, creativity, and relationships fresh and thriving.
    This was an incredibly insightful interview and I hope you take what Dr. Saundra shares to heart. Towards the end of the episode, Saundra shares how book opened up speaking engagements and birthed a business that she didn't see coming. Listen to this episode and you'll get more than just great insights into rest, you'll glean takeaways into how she built her thougth leadership business.
    Connect with Dr. Saundra Dalton-Smith Book: Sacred Rest Quiz: restquiz.com Connect with Me on Social: Instagram  LinkedIn Facebook  Twitter  YouTube

    • 40 min
    410: How Sean Osborn Grew His Email List to Over 100,000 Subscribers

    410: How Sean Osborn Grew His Email List to Over 100,000 Subscribers

    Sean Osborn shares the strategies behind building his email list. Discover the secrets to expanding your reach, enhancing engagement, and unlocking the true potential of your email list.
    Connect with Sean: thinkingbigcoaching.com
    Was this episode valuable to you? Share it with a friend or DM me on Instagram (@mikekim) to let me know what jumped out at you.
    Connect with Me on Social: Instagram  LinkedIn Facebook  Twitter  YouTube

    • 38 min

Customer Reviews

4.9 out of 5
246 Ratings

246 Ratings

Gay&Sweaty ,

A Branding-Must!

This is your ultimate guide to personal branding and business triumph. The host Mike shares priceless insights from his work with top thought leaders and best-selling authors. If you want to learn more about branding, don't miss out on this podcast! ⭐⭐⭐⭐⭐

1543684 ,

❤️‍🔥Kathy Brown & Goal setting

I loved listening to the most recent episode - where Kathy Brown goes into her thought-provoking goal-setting strategies!

Yes to the idea of broadening our scope beyond material success & aligning goals with a greater purpose to create a more fulfilling life.

This goal-setting podcast is a gem for anyone seeking inspiration & guidance in growing & moving forward. The storytelling and thought-provoking dialogue leave a lasting impact, prompting listeners to think deeper & aim higher. I highly recommend this episode to anyone wanting to reframe their current reality.

Miriam Schulman ,

whoa! great guests!

i have a lot of interviews to catch up on! binged at least 5 yesterday while in my studio

@schulmanArt host of The Inspiration Place podcast

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