11 episodes

From Alloy.ai, Shelf Life gives leaders across the consumer goods industry a forum their expertise on the urgent topics facing companies today. Their insights will help you drive growth across your retail and ecommerce business, and grow your career — whether you're in Sales, Supply Chain, Marketing or Finance.Learn more at Alloy.ai/podcast

Shelf Life: Expert Voices from the Consumer Goods Industry Alloy.ai

    • Business
    • 5.0 • 8 Ratings

From Alloy.ai, Shelf Life gives leaders across the consumer goods industry a forum their expertise on the urgent topics facing companies today. Their insights will help you drive growth across your retail and ecommerce business, and grow your career — whether you're in Sales, Supply Chain, Marketing or Finance.Learn more at Alloy.ai/podcast

    Easy Ways to Use POS Data to Sell More and Avoid Inventory Problems with Alloy.ai's Manfred Reiche

    Easy Ways to Use POS Data to Sell More and Avoid Inventory Problems with Alloy.ai's Manfred Reiche

    What comes to mind when you hear the words ‘sales data’? Alloy.ai’s resident expert on all things related to retail data, Manfred Reiche, says there’s a whole realm of information you’re likely missing out on when it comes to the sales data bucket. In this episode, we delve into the intricacies of point-of-sale data and its transformative impact on the consumer goods industry. Listen in as we explore the critical role of data analysis in uncovering regional problems, managing invent...

    • 31 min
    The Potential & Pitfalls of AI in the Consumer Goods Industry with Lasse Holmstedt

    The Potential & Pitfalls of AI in the Consumer Goods Industry with Lasse Holmstedt

    AI in supply chains isn't just about crunching data—it's about creating bridges between complex info and everyday decision-making.In this episode, Lasse Holmstedt, VP of Engineering at Alloy.ai, joins us to discuss the dynamic role of generative AI and large language models within the consumer goods sector. Throughout the conversation, we delve not only into the innovative application of AI technologies that encompass forecasting and data harmonization but also highlight the critical importan...

    • 25 min
    The Mindset and Tactics that Drive Growth for Consumer Brand Startups with Ember's Zach Horton

    The Mindset and Tactics that Drive Growth for Consumer Brand Startups with Ember's Zach Horton

    In this episode, we’re joined by Zach Horton, Senior Director of Logistics and Supply & Demand Planning at Ember Technologies, Inc. From handling Ember's exponential growth to integrating cutting-edge technology into the heart of their supply chain, Zach shares invaluable insights on the role of AI, the essence of culture, and the art of innovative product development. Tune in to learn not just how to plan for the future but to shape it with wisdom, agility, and the invaluable FIO (f...

    • 34 min
    Why timing can make or break your brand's Easter sales

    Why timing can make or break your brand's Easter sales

    Easter 2024 hopped in early this year, and as a result sales expectations were muted. The Alloy.ai team, Joel and Logan, discuss the commercial and consumer-behavior dynamics at play during holidays like easter, and what they mean for consumer brands. In this episode we discuss:How narrow buying windows impact consumer brands replenishment effortsThe tough decision of whether to produce holiday-specific SKUsWhat Easter sales might say about the broader economy.

    • 16 min
    How to Grow Your Sales at Walmart with Bill Sinacore, VP of National Accounts at PlayMonster

    How to Grow Your Sales at Walmart with Bill Sinacore, VP of National Accounts at PlayMonster

    Unlock the secrets landing and growing coveted shelf space at Walmart. Bill Sinacore, VP of National Accounts at PlayMonster joins Shelf Life to share advice gleaned over his 30+ year career at industrys giants like LEGO and LeapFrog.In this episode you'll learn:What Walmart buyers really care aboutTactics to get your product on the shelf and to show your buyers with data that Walmart customers will be interested in your productThe key metrics that matter todayUsing Amazon as a proving ground...

    • 22 min
    The State of Ecommerce Going into 2024 with Matt Bergum, Country Business Director for Canada at Bosch

    The State of Ecommerce Going into 2024 with Matt Bergum, Country Business Director for Canada at Bosch

    We sat down with Matt Bergum, the Country Business Director for Canada at Bosch Power Tools, to dive into the state of ecommerce in 2024. We shed light on the distinctions between ecommerce and brick-and-mortar product launches, the balancing act that comes with a hybrid retail approach, the complex task of managing expansive product portfolios across various online platforms (and the resulting strain on margins), and the transformation of the power tools industry in the face of e-commerce. E...

    • 28 min

Customer Reviews

5.0 out of 5
8 Ratings

8 Ratings

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