47 episodes

The show that talks about business for equestrians!I'm Rhiannon-Amber, multi-nominated for Equestrian Service of the Year, Published in several magazines with my signature business strategies and guest speaker at some of the UK's leading equine colleges. I'll be sharing with you the strategies, the tools and a splash of philosophy building a great equestrian business and delivering it in a no-fluff straight talking dry humoured way!   

The Equestrian Business Podcast Rhiannon-Amber - The Equestrian Business Specialist

    • Business

The show that talks about business for equestrians!I'm Rhiannon-Amber, multi-nominated for Equestrian Service of the Year, Published in several magazines with my signature business strategies and guest speaker at some of the UK's leading equine colleges. I'll be sharing with you the strategies, the tools and a splash of philosophy building a great equestrian business and delivering it in a no-fluff straight talking dry humoured way!   

    Why they like your content but don't buy...

    Why they like your content but don't buy...

    We've all been there, it's frustrating! People like your content (or maybe not even that)It gets shares on facebook or you're getting good views on your reels, but no one is buying from you and you don't know why.I've audited a lot of business social media accounts in my time. The main problem is: You're giving all the answers away. No one wants to pay for what they can get for free. (This is why Wikipedia is always asking for money!)So if you're not sure why your marketing isn't getting resu...

    • 26 min
    "Selling makes me feel pushy!"

    "Selling makes me feel pushy!"

    If selling leaves you feeling gross, pushy, salesy and all-around cringey and awkward, there are probably a few factors at play here!1 - you don't have confidence in yourself or what you're sellingYou think people will think your product is cheap or not good enough, or perhaps you will doubt if you're an expert. 2 - You're putting too much pressure on the sales and thinking about the transactional side of things but not enough emphasis on solving the problem...3 - You have a big old fear...

    • 19 min
    Number 1 in "10 Best UK Equestrian Podcasts" Thank you!

    Number 1 in "10 Best UK Equestrian Podcasts" Thank you!

    I'm thrilled to announce that I've made the number one spot in the Buzzfeed "Best UK Equestrian Podcasts worth listening to in 2024!" It's all because of you guys!Thank you to all my listeners and supporters of the show!I want to talk about all the different ways that I can help you earn more money in your equestrian business!Here's a wee breakdown of all the ways I can support you for the rest of 2024.If you'd like to get my support or just have my eyes solely on your business - you ca...

    • 36 min
    Unexpected marketing lessons with Drake & Kendrick Lamar?!

    Unexpected marketing lessons with Drake & Kendrick Lamar?!

    The Equestrian Business Podcast is now ranked as Number 1 in the UK's best equestrian podcasts worth listening to in 2024! This is insane! I can't believe it. It's all thanks you you lovely listeners and your ongoing support! So a huge thank you!I never thought I'd find myself discussing celebrity gossip. It's not me at all!But today I'm discussing the unexpected marketing lessons you can learn from the latest hot-topic celebrity drama! Do I think it's all just a big money-making ...

    • 34 min
    Shift your mindset!

    Shift your mindset!

    This is the episode you didn't know you needed!This week I'm joined by past client Susan Nienaber MSc. The Equestrian Mindset Specialist. Susan is a mindset practitioner and equine behaviour expert. We'll discover the art of "Niksen" which is Susan's native language, Dutch for "doing nothing"We'll also be discussing how sometimes the barrier between where you are now and where you'd like to be is the story you've been telling yourself. The Equestrian Business Podcast is the ultimat...

    • 1 hr 4 min
    Endless content ideas for your equestrian business!

    Endless content ideas for your equestrian business!

    In this episode, I'm sharing why you should be developing some content for your equestrian business and how it can help you beyond just 'adding value to your audience"I've made twice my old annual salaries with nothing but content alone and how you can stand out and maintain an edge in your field, that's right you guessed it... With nothing but content.I'll also be sharing an exercise that will help you generate at least 30 business ideas in the time it takes to drink a cup of coffee!Fancy wo...

    • 20 min

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