Marketing Bar Chelsea Petersen

GLASS OF REAL LIFE: This is not my usual episode of Marketing Bar podcast, but it’s about to get real!
I’m sharing my thoughts after 1 year of podcasting. The good, the bad, the ugly, the imposter syndrome and everything in between. 
What’s in this episode: 
An Instagram post I loved from Laura Belgray. 
My sad ceo day (& the story behind it)
A quote I saw on Instagram that helped me make a big business decision
An excerpt from a potentially life changing meditation that played on accident
A big announcement 
AND lastly some advice in case you’ve been in the same place in your biz that I’ve been in!
PS: Yes, you heard me right - I’m taking a break. But don’t worry, I’ll be back to pour up more Marketing Bar on Tuesday, May 7th!
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POURING YOU A HALF GLASS OF MARKETING ON OUR 1 YEAR BIRTHDAY
Today I'm keeping it short and sweet, briefly celebrating our 1 year birthday and sharing my go to tips to make social media do-able.
AKA: How to find the time and stay consistent!
It's time to trade your excuses for tips that keep you consistent!
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GLASS OF EMAIL: Wanna know the real reason I use social media? 
It’s to build my email list! 
No, seriously. My email list is the most powerful tool in my marketing tool kit because I own it AND it doesn’t rely on an algorithm to show my content to my people. 
In this week’s episode, I’m spilling my email basics & the secrets to having a successful email list. 
Everything from how to approach email marketing to breaking down the proven email framework that I use. 
Whether you’re building your database from the ground up, or you consider yourself an email marketing expert - this episode covers the basics & lays out everything you need to deliver your subscribers emails worth reading. 
Stay tuned until the very end for a *special announcement* ;)
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GLASS OF SOCIAL MEDIA: Creating content is HARD. 
We all see the reels with the girlies and their perfectly curated outfits, impeccably styled homes, ALL the finer things, and think, “I’ll create more when I have what she has…” 
When I finally get around to re-painting my office. 
When my calendar clears up.
When [insert your excuse here]. 
But the truth is, perfection will never come. And the longer you’ll put it off, the more you’ll wish you would have started earlier!
This episode is all about beginning by finding and creating content that you love and actually putting it out into the world, in a way that only YOU can do. 
Listen to the episode to hear me break down 10 types of uncopyable content I’m obsessed with right now. AND give you ideas to inspire you to create your own, uncopyable versions of each style! 
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GLASS OF MARKETING: Part 2 to episode 53 (What No One Tells You About Building A Business)
I felt like I needed a part 2 to Episode 53 based on some conversations I was seeing about how "social media just isn't working for me."
So, this episode is exactly what I would tell you if I were auditing YOUR social media to see why it’s not working!
In today's episode, I'll help you figure out what to ask yourself, analyze and STOP doing asap!
It's really one giant glass of what I would tell you (straight up), the questions I would ask you (over a glass of wine), & a few tips to help you build consistency to get REAL RESULTS from social media!
 
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GLASS OF LIFESTYLE: What I’m calling my first “Solo Dolo” episode (thanks to Kaitlyn Bristowe). 
I’m catching you up on what I’m listening to, reading, watching, eating, wearing, and just loving lately! 
Everything from CEO & mom life to self care and wellness. 
Listen along to this easy-going episode & find all the links to everything I mention in the show notes. 
 
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