Community Champions Zoe McKeown
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- Business
I’m Zoe Mckeown, and for the last 10 year’s I've been managing large online communities for ambitious entrepreneurs.
I am so pleased you are checking out the Community champions podcast as we delve into the secrets of creating thriving communities.
Our guests, experts in their fields, share their insights on how they have built successful communities online and offline.
Whether you're starting a new community, looking to grow an existing one, or simply interested in how community building works, this podcast is for you.
You'll learn how to foster engagement, grow your audience, and create a loyal following.
Tune in each week for actionable tips, inspiring stories, and practical advice on building communities that last.
Hosted on Acast. See acast.com/privacy for more information.
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Do they just need more content?
In this podcast episode, I discuss the default actions that community owners often take when faced with challenges in their groups.
The tendency to add more content as a default response, but this may not be the most effective solution.
What about focusing on conversations and engaging with existing group content as a way to reinvigorate the community.
I chat about different types of content and new ways to spark interest and improve group dynamics.
And if you need more support from me, get in touch as my subscription group is a great resource for fresh content and additional support.
Facebook: https://www.facebook.com/groups/growinganengagedonlinecommunity
Instagram: https://www.instagram.com/zoemckeowncommunity/
Join my Weekly challenge - take 5 actions Private podcast -https://plus.acast.com/s/community-champions-private-podcast
Hosted on Acast. See acast.com/privacy for more information. -
Making more sales in your online business
Facebook: https://www.facebook.com/groups/growinganengagedonlinecommunity
Instagram: https://www.instagram.com/zoemckeowncommunity/
Join my Weekly challenge - take 5 actions Private podcast -https://plus.acast.com/s/community-champions-private-podcast
In this episode I chat to Jade Jemma, a former corporate professional turned online entrepreneur, shares her journey from a successful corporate career to discovering the online course industry.
She found her passion for helping others and adapted her corporate strategies to the online world. Initially, Jade focused on getting clients rather than building an audience, but she soon realized the importance of expanding her reach.
She started offering memberships and online programs, using her innovative approach to grow her Facebook group rapidly. Jade's curiosity and desire for knowledge have kept her ahead of the game, and she encourages her clients to prioritize joy and authenticity in the crowded online space.
When it comes to online sales processes, Jade emphasizes the need to prioritize sales from the beginning and advises against getting caught up in website creation or professional photoshoots before focusing on sales.
She encourages individuals to explore different strategies that align with their values and bring excitement.
While she can provide proven frameworks and strategies, Jade emphasizes the importance of personal alignment and finding sales processes that feel right for each individual.
For more sales tips follow Jade here - https://www.instagram.com/freedomzest/
https://www.freedomzest.com/
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Unleashing Your Inner Detective
In this episode of the Community Champions podcast, I encourage group owners to approach their communities like detectives, searching for clues and signals that indicate members are struggling and in need of help.
The importance of actively listening and engaging with members, rather than simply providing quick answers or content.
How to really connect with members, have conversations, and offer solutions that match their needs.
Remember my paid podcast or subscription group is a further resource for guidance and support in developing these skills.
Hosted on Acast. See acast.com/privacy for more information. -
How Facebook Ads can help you grow a community
Find me - Facebook: https://www.facebook.com/groups/growinganengagedonlinecommunity
Instagram: https://www.instagram.com/zoemckeowncommunity/
Join my Weekly challenge - take 5 actions Private podcast -https://plus.acast.com/s/community-champions-private-podcast
Or download my ’10 steps to Facebook group success’ - https://zoecommunitymanager.co.uk/
In this episode of the Community Champions podcast, we chat Facebook ads and funnels with guest Katie Colella.
https://www.instagram.com/katie_colella_social/
There are mixed opinions surrounding ads so it's great to learn from Katie as she shares her experience of using ads for her own business and clients, highlighting the role of ads in increasing visibility and nurturing potential clients.
We discuss the power of building communities through ads and leveraging the insights gained from ad campaigns.
The challenges and benefits of using ads, including the need for nurturing and creating touchpoints with potential clients.
The complexity and the overwhelming nature of the ads manager interface and the constant changes on Facebook.
How you can improve your understanding of ad results and metrics, particularly for conversion ads.
How tracking leads and determining the cost per lead can help evaluate the effectiveness of ad campaigns.
We also discuss the variation in cost per lead depending on the industry and target audience. Understanding the ROI and quality of leads is crucial when interpreting ad data.
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My Garage forecourt story
In this podcast episode, I share a story about my experience at a garage forecourt to illustrate the importance of providing a valuable and memorable experience for members in a Facebook group.
I highlight the need for engagement, conversation, and genuine interest in the members' needs.
This story will I hope help you to move members forward by offering paid services or valuable resources rather than letting them drift along on their own.
Because who knows, maybe they want some help from you!!
I want you to reflect on your approach, let me know how the garage forecourt analogy resonates you.
Message me - Facebook: https://www.facebook.com/groups/growinganengagedonlinecommunity
Instagram: https://www.instagram.com/zoemckeowncommunity/
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What others think, won't pay your mortgage
Facebook: https://www.facebook.com/groups/growinganengagedonlinecommunity
Instagram: https://www.instagram.com/zoemckeowncommunity/
Join my Weekly challenge - take 5 actions Private podcast -https://plus.acast.com/s/community-champions-private-podcast
or download my ’10 steps to Facebook group success’ - https://zoecommunitymanager.co.uk/
Today is a great episode with the very wise Sarah Poynton-Ryan who has several large Facebook communtities and gives us some great advice on how she got started and how to grow an online business.
Including her funnels, use of WhatsApp and some really important reminders for us all in the online space about showing up.
And the story behind how we connected and she came to be my podcast guest.
Follow Sarah here - https://www.facebook.com/profile.php?id=508628084
Hosted on Acast. See acast.com/privacy for more information.