20 episodes
The State of Social Hive Connective Social Media Agency
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- Business
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5.0 • 1 Rating
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Let’s cut the shit. Working in social media can be a little unhinged.
This podcast is a space for social pros to get real about the good, bad and ugly of working in social. If you’re looking for best practices, you won’t get that here – but you will find real, raw, unfiltered takes on what’s like to work in a field that changes faster than the speed of the Internet from a real social media agency team. So pull up a chair, crack open a cold one, and join us to connect about working in social media for what it really is – a wild ride from start to finish.
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Episode #19 State of Social Podcast: Social Media or Search Engine? Pinterest’s Role As A Platform, User Behavior & Strategies
Step into the State of Social podcast as we explore Pinterest's as a popular platform among the top social media sites, how we approach strategy for client Pinterest accounts, and its user behavior, including its magnetic appeal to Gen Z (that’s actually good for their mental health) 🎧 Listen in for insights on leveraging Pinterest’s unique space for both users seeking inspiration and brands aiming to connect with an engaged, forward-thinking audience.
Whether you're a seasoned pinner or new to the platform, this episode unpacks the essence of Pinterest’s charm and its impact on social media trends as it concerns those of us who work in the social media marketing industry and content creator economy.
Join our vibrant community for more engaging discussions and to share your own experiences:
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📱 Connect with us on Discord: discord.gg/yq4dVCyA
📸 Follow us on Instagram: instagram.com/hiveconnective/
🎵 Discover our TikTok: tiktok.com/@hiveconnective
📺 Subscribe to our YouTube Channel: youtube.com/channel/UCImQUMoPZp9hkCe6nESFZEA -
Episode #18 State of Social Podcast: Missteps in Social Media Campaigns & Tips on Responsible Posting
Welcome back to the State of Social podcast, y’all! 🎧 This episode takes you through the captivating realm of social media campaigns that grabbed the spotlight for all the wrong reasons.
We examine the crucial role of ethics in content creation, with a closer look at notable case studies like Snapchat's Would You Rather and Logan Paul's infamous video. Our discussion emphasizes the essential need for content to echo audience values and the profound effects of our digital decisions. Join us to hear our key strategies for effectively managing crises, the significance of acknowledging mistakes, and garnering practical advice for thoughtful social media engagement. 🌐💬
Join our vibrant community for more engaging discussions and to share your own experiences:
🔗 HiveConnective Merch: hiveconnective.com/shop
📱 Connect with us on Discord: discord.gg/yq4dVCyA
📸 Follow us on Instagram: instagram.com/hiveconnective/
🎵 Discover our TikTok: tiktok.com/@hiveconnective
📺 Subscribe to our YouTube Channel: youtube.com/channel/UCImQUMoPZp9hkCe6nESFZEA -
Episode #17 State of Social Podcast: TikTok’s Halt in Growth & How We Became Social Media Managers
🎙️ Welcome back to episode 17 of The State of Social podcast! Today, we're unpacking the slowdown in TikTok's growth and what it means for the future of social media engagement.
Don't worry — we've switched up the vibe to be much more upbeat in our second topic discussion, where we all share how each of us got into working in the the world of social media marketing manager and offer practical advice for anyone considering a career in social! Whether you are going to college and not sure what to major in, want to skip college and get right into the trade, or your looking to change careers or industries, we are spilling the tea on how to become a social media content creator for brands. 🚀💬
Join our vibrant community for more engaging discussions and to share your own experiences:
🥤 Exclusive Merchandise: hiveconnective.com/shop
📱 Connect with us on Discord: discord.gg/yq4dVCyA
📸 Follow us on Instagram: instagram.com/hiveconnective/
🎵 Discover our TikTok: tiktok.com/@hiveconnective
📺 Subscribe to our YouTube Channel: youtube.com/channel/UCImQUMoPZp9hkCe6nESFZEA -
Episode #16 State of Social Podcast: What To Do When Social Goes Down: TikTok Bans, Instagram Outages
Episode #16 of the State of Social Podcast tackles the timely topics of TikTok bans, Instagram outages, and their repercussions for social media managers. We discuss the importance of adaptability in the social media marketing industry, the implications of potential platform restrictions and censorship, and strategies for managing the stress that comes with the territory. Listen in for a passionate conversation of how to navigate the uncertainties of social media with agility and maintain good mental health in a constantly connected digital world.
Join our vibrant community for more engaging discussions and to share your own experiences:
🔗 HiveConnective Merch: hiveconnective.com/shop
🥤 Exclusive Merchandise: hiveconnective.com/shop
📱 Connect with us on Discord: discord.gg/yq4dVCyA
📸 Follow us on Instagram: instagram.com/hiveconnective/
🎵 Discover our TikTok: tiktok.com/@hiveconnective
📺 Subscribe to our YouTube Channel: youtube.com/channel/UCImQUMoPZp9hkCe6nESFZEA -
Episode #15 State of Social Podcast: Social Media Manager VS. Strategist & Content Creator and Reaction To SMM Horror Stories
🎙️ Welcome to Episode 15 of The State of Social podcast, where we dissect the nuanced roles within social media management and the strategic pivot towards content-first approaches. In this episode, you can also look forward to our reactions to social media horror stories, as well as a surprise brain rot segment at the end! 🧠💡
Join our vibrant community for more engaging discussions and to share your own experiences:
🔗 HiveConnective Merch: hiveconnective.com/shop
🥤 Exclusive Merchandise: hiveconnective.com/shop
📱 Connect with us on Discord: discord.gg/yq4dVCyA
📸 Follow us on Instagram: instagram.com/hiveconnective/
🎵 Discover our TikTok: tiktok.com/@hiveconnective
📺 Subscribe to our YouTube Channel: youtube.com/channel/UCImQUMoPZp9hkCe6nESFZEA -
Episode #14: Strategizing Success and Navigating Changes: The Value of Social Media Agencies and TikTok's Musical Shift
🎙️ Join us in Episode 14 of The State of Social podcast, where we delve into the indispensable value of social media agencies in training and strategy formulation, alongside a critical discussion on the recent upheaval in TikTok's musical landscape due to UMG pulling its tracks. 🚀🎵
Discover actionable insights on leveraging agency expertise to elevate your company's social media presence, the impact of losing a major music catalog on content creation, and strategies for adapting to these changes.
Engage with our dynamic community for deeper discussions and exclusive updates:
🔗 HiveConnective Merch: hiveconnective.com/shop
🥤 Chronically Online Stainless Steel Tumbler: hiveconnective.com/shop/p/chronically-online-stainless-steel-tumbler
📱 Join the So Social Discord: discord.gg/yq4dVCyA
📸 Follow us on Instagram: instagram.com/hiveconnective/
🎵 Check us out on TikTok: tiktok.com/@hiveconnective
📺 Subscribe to our YouTube Channel: youtube.com/channel/UCImQUMoPZp9hkCe6nESFZEA
Customer Reviews
Engaging, Welcome, and full of information
The State of Social is a breath of fresh air. The team at Hive Connective shares what it is like to work day in and day out in social media. While that isn’t my main role, I am constantly trying to evolve as an entrepreneur, and growing my social media skills is an important part of that. Having this take helps me learn and grow, and understand the perspective of others who may come in to help me with social in the future!