Soft Power Cymru Wales in Canada
-
- Government
-
As we’re all getting excited to get behind Wales as they’re about to enter the world’s biggest football tournament, we are pleased to release this very special podcast. Welcome to Soft Power Cymru, a show about Welsh sports diplomacy.
In celebration of Wales in Canada where we are looking to deepen our existing relationships and grow new ones. This podcast series focuses on the power of sports diplomacy in Wales, the connection between Wales and Canada in sports and how Wales is punching above its weight in this world.
-
What Is Sports Diplomacy?
What exactly do we mean by sports diplomacy and why does it matter?
-
Soft Power and Sport
How can diplomats use sport to open doors and build relationships?
-
Diplomats In Tracksuits
As the Welsh Women's rugby team lands in Canada for a test match, we follow the players as they become 'diplomats in tracksuits'. As they engage in a joint training session, we explore the diplomatic opportunities happening around them.
We explore:
- The benefit of players experiencing new cultures
- The impact a team from 'away' can have locally
- Why sports stars make great diplomats
To find out more about Wales in Canada and the team behind it, visit:
wales.com/canada -
The Main Event
As the Welsh Women's rugby team clashes against Team Canada in Halifax, we will move between the stands and VIP boxes, to uncover the diplomatic machine in operation.
-
The Green Green Grass Roots
As the Welsh Women's rugby team is hosted at a rookie rugby event with Team Canada, the kids of Halifax get to run drills with their heroes.
-
A World Of Opportunity
With the World Cup in everyone's minds, we look at the amazing opportunity in Welsh football.