Online Course Creator Show Lou Blakely
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- Business
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If you're wanting to make money online with online courses, group coaching and digital products, this podcast is for you! Your host Lou Blakely shares her actionable online marketing strategies so that you can create a sustainable and scalable freedom-based business. You'll learn about offer creation, digital product launch strategy, audience growth, growing your email list, email marketing, growing your website traffic, webinars, challenges and how to scale up your dream business! All while creating a business that is aligned with your goals and values, and utilising a growth mindset. Subscribe now to download the weekly shows.
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Why I've Made The Decision To No Longer Offer 1:1 Coaching
#070: I've recently made the decision to stop offering one on one coaching in my business - despite it currently being my biggest source of revenue.
In this episode, I share why.
You will hear:
Why everyone thinks that 1:1 coaching is best for them but it’s not always the best for results (from a client perspective)Why my journey from 1:1 to group coaching and online courses matters to youMy plans for the future! If you want to join the waiting list for my upcoming online course, you can do so here:
https://www.loublakely.co/launch-course-waitlist
Send me a DM on Instagram here:
https://www.instagram.com/loublakely_/
Enjoy the episode!
Lou xx -
How To Create Raving Fans From Your Online Course with Instructional Designer Maria Doyle
#069: A huge part of online course success is making sure your customers achieve success and then naturally become raving fans!
But how do you do that?
It's about setting up the course content in a way that allows your customers to get results. I invited instructional designer Maria Doyle onto the show to discuss HOW to actually do this.
There are so many great tips in this episode if you are wanting to improve the learning experience you're delivering to your students.
In this episode, you will hear:
Why you must keep your ideal client front and centre when it comes to designing the learning experience.We debate on whether or not students can succeed in a self-study situation, and what you can do to help them achieve the outcome. A top tip to cut the fluff out of your course content to deliver results in less time - this is gold! View the shownotes here to access the resources mentioned in this episode:
https://loublakely.com/maria-doyle
Enjoy the episode,
Lou xx -
How To Presell Your Online Course with Confidence
#068: Preselling your online course before you create it can feel like risky business. But it's actually riskier not to presell. In today's episode, I share simple tactics that are going to help you do it with confidence.
In this episode, you will uncover:
Simple tips that are going to help ease the discomfort around preselling and make it work well for you AND for your audience. If you should share that you're preselling the course with your audience Setting up your own systems in advance so that you can create with ease. Check out Create Your Dream Offer here:
https://loublakely.thrivecart.com/dreamoffer/
Check out the free email series I mention in today's episode:
https://www.loublakely.co/knowledge
View the shownotes here:
https://loublakely.com/presell-online-course
Enjoy the episode!
Lou xx -
Ways To Jumpstart Your Email List When You're Starting From Scratch
#067: It's essential to have a list of people to launch to. But how do you get that without spending months or years on it, and not launching in the meantime? Today I share some tips that are going to fast track this process for you, so you can get your course out there much faster.
In this episode, you will uncover:
How to fast track the process of growing your email list if you're starting from scratch Things to consider when putting together a free lead magnet Finding list growth opportunities that are right under your nose. Check out Create Your Dream Offer here:
https://loublakely.thrivecart.com/dreamoffer/
View the shownotes here:
https://loublakely.com/email-list-jumpstart
Enjoy the episode!
Lou xx -
What's In and What's Out for 2024: Online Course Creator Edition
#066: Now that we've covered off what worked and what didn't in 2023 (see the previous episode), it's time to look at what's ahead!
In this episode, you will uncover:
What’s IN for online course creators in 2024
What’s OUT for online course creators in 2024
My advice on what to focus on for the coming year, based on what I noticed in 2023 being behind the scenes in multiple launches.View the shownotes here:
https://loublakely.com/66
Enjoy the episode!
Lou xx -
2023 Wrapped: Online Course Creators Edition
#065: In this episode, I wrap up 2023 from an online course creators perspective. I review things that I saw working, and not working, in the year that was. This insight is based on the industry as a whole, but also what I saw behind the scenes in my clients launches.
I think it’s really important to look back at the big themes of the year, so you can gauge what’s changing in the industry, so that you can use these to your advantage in 2024! There’s no doubt things are changing, so tune in.
In this episode, I share:
The key themes I noticed in 2023 when it comes to creating, launching and scaling online courses, from behind the scenes with my clients, my own business and the industry as a whole.What worked really well in 2023 that you can use to your advantage to succeed in 2024.Things that online course creators really struggled with in 2023 that may have worked well in the past.You can view the shownotes here, which include all the resources I mentioned on today's episode:
https://loublakely.com/65
Enjoy the episode,
Lou xx