The Business Behind Small Business The Business Behind Small Business

#75. Sevana and Tiffany share two successful business people from history who aren't given much spotlight but amazing in their own rights nonetheless and worth showcasing in today's episode. These super successful business people have inspired Sevana and Tiffany and they hope the stories can inspire you!



Got questions or have a topic you want Sevana and Tiffany to cover? Email them at thebusinessbehindsmallbusiness@gmail.com and see your question answers or topic of interest discussed on a future episode!


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About BBSB -

We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!

Sponsorship Opportunities -

Email us here: thebusinessbehindsmallbusiness@gmail.com

Website -

Check out our website!
https://www.thebusinessbehindsmallbusiness.com


Notice -

As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!


Disclaimer -

We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.

74. One of the keys to having a successful business that you can enjoy is by working with your BEST customers as much as possible, but how do you find them? Well, today Sevana and Tiffany chat about how to identify what your best customer looks like and then where to find them (and how to keep them around!)



Got questions or have a topic you want Sevana and Tiffany to cover? Email them at thebusinessbehindsmallbusiness@gmail.com and see your question answers or topic of interest discussed on a future episode!


****************************

About BBSB -

We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!

Sponsorship Opportunities -

Email us here: thebusinessbehindsmallbusiness@gmail.com

Website -

Check out our website!
https://www.thebusinessbehindsmallbusiness.com


Notice -

As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!


Disclaimer -

We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.

73. Are you new to hiring or have been doing it for some time but it always seems to be a miss? In today's episode, Sevana and Tiffany go over what you need to have in place at your company BEFORE you hire so you have a greater success of hiring right, the first time and keep those good hires!



References:



NETFLIX company culture values:



1. Freedom and Responsibility

The idea is to hire high-performing individuals and trust them to do their best work without micromanagement. This includes allowing employees to make decisions typically reserved for management and having flexible vacation policies, where employees can take time off without strict tracking, assuming their work is accomplished.

2. The Keeper Test

Managers regularly ask themselves whether they would fight to keep an employee. If the answer is no, the company provides a generous severance package to the employee.

3. Radical Honesty and Transparency

This radical honesty is aimed at continuous improvement and growth. Feedback is given openly and directly, whether it pertains to performance, the viability of ideas, or company strategies. Moreover, transparency is practiced company-wide, with employees having access to information traditionally reserved for upper management in other companies, including strategic decisions and financials.

4. No Tolerance for Brilliant Jerks

The idea is that no matter how talented someone might be, if they cannot fit into the culture of teamwork and respect, they cannot stay at the company.

5. Focus on Innovation

By removing most controls, such as expense approvals and strict vacation policies, Netflix aims to encourage risk-taking and creativity.

6. Global and Inclusive Culture

The company strives to maintain its core cultural principles while also respecting and incorporating the diversity of its global workforce.

7. Evolution Over Time

The company continuously refines its policies and practices to suit its growing size and changing dynamics.


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About BBSB -

We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!

Sponsorship Opportunities -

Email us here: thebusinessbehindsmallbusiness@gmail.com

Website -

Check out our website!
https://www.thebusinessbehindsmallbusiness.com


Notice -

As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!


Disclaimer -

We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.

#72. Feeling anxious about hiring your first employee? Sevana and Tiffany got you covered with one aspect of hiring that many business owners mis-step which not anticipating the TRUE COST of employees. Sevana and Tiffany break it all down in today's episode!



Resources:



ADP Payroll Calculator: https://www.adp.com/resources/tools/calculators.aspx

Gusto Payroll Calculator:

https://gusto.com/resources/calculators/payroll

QuickBooks Payroll Calculator:

https://quickbooks.intuit.com/payroll/paycheck-calculator/


****************************

About BBSB -

We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!

Sponsorship Opportunities -

Email us here: thebusinessbehindsmallbusiness@gmail.com

Website -

Check out our website!
https://www.thebusinessbehindsmallbusiness.com


Notice -

As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!


Disclaimer -

We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.

#71. Feeling the heat of tax filing before the deadlines? Then today's episode is for you! Sevana and Tiffany dive into small business tax topics with Helaine Weissman and Lori Roberts of PB Mares, two CPAs who know a whole lot about taxes for small business owners and how to get ahead of your next tax return and avoid the year-end panic!



Learn More about PB Mares: https://www.pbmares.com/


****************************

About BBSB -

We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!

Sponsorship Opportunities -

Email us here: thebusinessbehindsmallbusiness@gmail.com

Website -

Check out our website!
https://www.thebusinessbehindsmallbusiness.com


Notice -

As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!


Disclaimer -

We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.

#70. In today's episode, a reply of a popular past episode of when Sevana and Tiffany talk about Sole Proprietorship, S-Corp, C-Corp, and what you should be and when.


Famous Example -

Hulk Hogan and Gawker Media
Rihanna and Fenty

Videos -

Explanations on entity formation:
https://youtu.be/uXOHnZy0y4Ahttps://www.youtube.com/watch?v=H3BcB1r5h74

Books:

LLC vs S Corp vs C Corp Explained (https://www.amazon.com/LLC-vs-S-Corp-C-Corp-Explained/dp/1950967093/ref=sr_1_1?crid=12ZSR3DWZTY9L&keywords=LLC+Vs.+S-Corp+Vs.+C-Corp+Explained&qid=1658193309&sprefix=llc+vs.+s-corp+vs.+c-corp+explained%252Caps%252C63&sr=8-1&_encoding=UTF8&tag=bbsb0e-20&linkCode=ur2&linkId=62737ff95a3ded3c79cbbd5151a9f171&camp=1789&creative=9325)

Advice -

Talk to your CPA and business lawyer to help decide what is the best business entity for you, but don't let that stop you from starting your business! Just don't forget to revisit your entity setup later on.

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Listen To Our Podcast On -

Apple Podcast (https://podcasts.apple.com/us/podcast/the-business-behind-small-business/id1581881387)

Spotify (https://open.spotify.com/show/3w1hi24SZ24zmFNJnB4wbw?si=RTHzSRvlRHCpgFdHnuENgg)

Pandora (https://www.pandora.com/podcast/the-business-behind-small-business/PC:66374)

About BBSB -

We are two business owners with two very different perspectives on building business, and the business behind that in order to achieve your goals. One of us built to sell, and will continue on the serial entrepreneur path, which means your focus and drive should include very particular tools and tips in order to achieve your goal. The other, is building a generational business, one that can go on long after she’s let go of the wheel. This type of business also requires very specific tools and platforms to achieve this goal. Both women have been successful in their own right, but in honesty - haven’t scratched the surface!

Sponsorship Opportunities -

Email us here: thebusinessbehindsmallbusiness@gmail.com

Website -

Check out our website!
https://www.thebusinessbehindsmallbusiness.com


Notice -

As an Amazon Associate, we earn from qualifying purchases. These earnings contribute towards the costs of creating this podcast and we greatly appreciate your support!


Disclaimer -

We are NOT licensed financial experts, nor do we give financial advice. Anything we share with you here on our podcast, whether it be a personal experience or submission, or advice/tips that have worked for us, or that we believe would work for you should not be viewed as either financial, business, or tax advice. We ask for you to do your research, have open and honest conversations with your company’s own support providers and make decisions based upon that. Throughout this broadcast we will share our knowledge and give suggestions and hope you will receive them as part of your overall research to better your own company.