124 episodes

Welcome to the State of Sales Enablement podcast. Insights and actionable advice from B2B sales and sales enablement leaders that share what it takes to achieve sales enablement excellence.

The State of Sales Enablement FFWD Revenue

    • Business
    • 5.0 • 7 Ratings

Welcome to the State of Sales Enablement podcast. Insights and actionable advice from B2B sales and sales enablement leaders that share what it takes to achieve sales enablement excellence.

    Enabling Enablers with Stephanie White | Interview

    Enabling Enablers with Stephanie White | Interview

    In this episode of the State of Sales Enablement, Jonathan Kvarfordt aka Coach K talks with Stephanie White, an enabler known for her outstanding contributions to the community and recently nominated for the 2024 SEC Ones to Watch. Stephanie shares insights from her experience in sales enablement, introduces her new initiative, Enablement Reimagined, and discusses common challenges and effective strategies for enablers.
    Here are some of the questions Stephanie and Jonathan attempted to tackle:
    What is Stephanie's approach in enabling enablers?What is Enablement Reimagined, and what does it aim to change about the support available to enablers?What are the typical obstacles that enablers encounter, and how can they address these to enhance their strategic role?How can enablers secure the development tools they need and get the right support within their businesses?
    Connect with Stephanie White: https://www.linkedin.com/in/stephanie-white-sales/
    Learn more about Enablement Reimagined: https://www.linkedin.com/company/enablement-reimagined/
    Connect with Jonathan Kvarfordt: https://www.linkedin.com/in/jmkmba/

    • 34 min
    Conversational Intelligence with Keiran Smith | Interview

    Conversational Intelligence with Keiran Smith | Interview

    Conversational Intelligence is one of the rapidly emerging categories in the sales tech space. However, as with any other technology tool, the same rule applies: A fool with a tool is still a fool. To understand how to maximize the value of Conversational Intelligence platforms, navigate common pitfalls, and align all key stakeholders, Dannii has caught up with Keiran Smith, an enabler who has lots of stories from the CI implementation trenches to tell.
    Here are some of the questions Keiran and Danny attempted to tackle:
    What makes a great Conversational Intelligence platform implementation, and what are the potential challenges enablers should be mindful of?How do you ensure buy-in and adoption for Conversational Intelligence?What role do sales leaders play in the Conversational Intelligence journey?

    • 27 min
    Troubleshooting Enablement with Jennifer Ryan | Interview

    Troubleshooting Enablement with Jennifer Ryan | Interview

    Navigating the ever evolving landscape of enablement can feel like uncharted territory. That's where Troubleshooting Enablement comes in. This podcast is a safe space to tackle those nagging questions you've been hesitant to ask in public spaces like LinkedIn, social media, or enablement forums, if you've ever felt like everybody's got it all figured out, except me.
    In this episode, Jennifer Ryan joins Devon to troubleshoot your questions and speaks about how to maintain senior leadership support, corporate parenting, finding your personal "yes", and more.
    Want to submit a confidential question? Simply fill in this form: https://docs.google.com/forms/d/e/1FAIpQLScwcrkKKiFS6vbLbgt2S4jn9bCLkIc-KZaMqXdisdPb5F3CTg/viewform

    • 37 min
    Season 3 Kick-Off (with New Hosts!) | Panel Interview

    Season 3 Kick-Off (with New Hosts!) | Panel Interview

    An Englishwoman, an Aussie, and two Americans walk into a podcast studio...
    This is not the beginning of a bad joke but the beginning of season 3 of The State of Sales Enablement podcast.
    With two new hosts, familiar faces, and a brand new episode format, this season promises to be the best one yet.
    Join Felix Krueger, Devon McDermott, and now also Jonathan Kvarfordt and Dannii Mathers for a 360 view on each of the hosts' enablement adventures and what's in store for enablement in 2024 and beyond!

    • 33 min
    Unethical Layoffs, Managing Expectations, Business Cases, and More | This Month In Sales Enablement

    Unethical Layoffs, Managing Expectations, Business Cases, and More | This Month In Sales Enablement

    Enablers! It's time for yet another edition of This Month In Sales Enablement with all the resources you need to stay up to date with the Sales Enablement space including insights, reports, jobs, and more! Brought to you by Devon McDermott and Felix Krueger.
    Here is what we talked about this month:
    FLSM engagementManaging senior stakeholder expectations Enablement researchWhy Revenue Enablement is not just sales enablement Why sales enablement must embrace AIAiming high in enablementUnethical Layoffs
    Subscribe to the FFWD newsletter for all the resources mentioned in this episode: http://eepurl.com/h4ymJv

    Connect with Devon McDermott on LinkedIn: https://www.linkedin.com/in/devonmcdermott/
    Connect with Felix Krueger on LinkedIn: https://www.linkedin.com/in/hfkrueger/
    Connect with Steffaney Zohrabyan on LinkedIn: https://www.linkedin.com/in/steffaneyzohrabyan/

    Where to find The State of Sales Enablement:
    Website - http://thestateofsalesenablement.com/
    LinkedIn - https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/
    Apple Podcasts - https://podcasts.apple.com/au/podcast/the-state-of-sales-enablement/id1558307853
    Spotify - https://open.spotify.com/show/4ceCJYJLuCbTNbRTriOFpe?si=avn_E9EGSNu3gmHfoqJ_6g

    • 57 min
    AI Interview Practice, Reducing Meeting Bloat, CS Layoffs, and More | This Month In Sales Enablement

    AI Interview Practice, Reducing Meeting Bloat, CS Layoffs, and More | This Month In Sales Enablement

    Enablers! It's time for yet another edition of This Month In Sales Enablement with all the resources you need to stay up to date with the Sales Enablement space including insights, reports, jobs, and more! Brought to you by Devon McDermott and Felix Krueger.
    Here is what we talked about this month:
    Stakeholder management17 key revenue enablement statsShopify's best practices to reduce meeting bloatSales enablement vs revenue enablement vs business enablementEnablement jobs boardsCS layoffsChatGPT Plugin recommendationAI-powered interview practiceExploring opportunities in the generative AI value chain

    Subscribe to the FFWD newsletter for all the resources mentioned in this episode: http://eepurl.com/h4ymJv

    Connect with Devon McDermott on LinkedIn: https://www.linkedin.com/in/devonmcdermott/
    Connect with Felix Krueger on LinkedIn: https://www.linkedin.com/in/hfkrueger/
    Connect with Steffaney Zohrabyan on LinkedIn: https://www.linkedin.com/in/steffaneyzohrabyan/

    Where to find The State of Sales Enablement:
    Website - http://thestateofsalesenablement.com/
    LinkedIn - https://www.linkedin.com/company/the-state-of-sales-enablement-podcast/
    Apple Podcasts - https://podcasts.apple.com/au/podcast/the-state-of-sales-enablement/id1558307853
    Spotify - https://open.spotify.com/show/4ceCJYJLuCbTNbRTriOFpe?si=avn_E9EGSNu3gmHfoqJ_6g

    • 52 min

Customer Reviews

5.0 out of 5
7 Ratings

7 Ratings

Nike4865 ,

Practical sales Enablement Tips

I finally found a true Sales Enablement podcast that provide valuable and practical guidance and tips on how to measure the success of the programs you build and present the ROI for the executives. Keep up the good work!!

Jack Kz ,

Love the new season!

I am a huge fan of Felix and Devon and I am LOVING the new season and hosts. Keep up the good work and thank you for lifting up the community.

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