Tough on Art Jen Tough

Jen chats with Virginia based artist Sarah Boyts Yoder for a casual conversation that rambles from desert light, homeschooling during the pandemic as an artist/mom, connecting with viewers, joyfulness in work, and her working process.

Sarah Boyts Yoder is a painter based in Charlottesville, VA. She received a BFA in Painting from Eastern New Mexico University in 2003 and an MFA in painting from James Madison University in 2006. Her work has been featured in numerous publications and exhibitions throughout the US including the Virginia Museum of Contemporary Art. She was awarded a
professional fellowship in painting from the Virginia Museum of Fine Arts and has twice been a fellow at the Virginia Center for the Creative Arts. Boyts Yoder has also been awarded an artistic residency at 100W Corsicana in Corsicana, Texas, her home state, each year since 2017. In 2019 she had her first international exhibition in Sydney, Australia. Boyts Yoder is represented by Page Bond Gallery in Richmond, VA, by Show & Tell Art & Design in Charleston, SC, by Blue Print Gallery in Dallas, TX and by Jen Tough Gallery, based in Santa Fe, NM.

Sarah's website: sarahboytsyoder.com

Jen Tough Gallery: www.JenTough.gallery

Jen Tough website: www.JenTough.com

Today I chat with abstract expressionist painter Natalie Dadamio, who has a very special view on art, art making, and the business of art. We discuss a lot about how art and spirituality intermingle, can heal, and the power of vulnerability and authenticity. Natalie embraced the Artist Alliance's 100 Rejections Challenge, and discusses how it empowered her and opened her up to new possibilities and opportunities.

Follow Natalie on Instagram: @Natalie.Dadamio.art

Are you interested in joining Jen Tough's art fair collective?
She's gathering artists together and representing them at ArtExpo Dallas in September, and Red Dot during Miami Art Week. Apply now! www.jentough.com/art-fairs

Join the Artist Alliance!
New benefits: discounts on Art Santa Fe, 12 month marketing program and more
www.JenTough.com/membership

Jen talks with Austin based artist Laura Klopfenstein, discussing what it's like to work full time in the science world, be a mom, and create her strange and beautiful pieces (often that contain teeth!). Laura creates collages and paintings that are intricate and curious, often reflecting her science-based life. Her work can be subtly political and often humorous, with subjects about climate change, American over consumption and cultural commentary. Check out Laura's work on her website, or at Jen Tough Gallery.

Laura Klopfenstein's website: www.laklopfenstein.com

Jen Tough Gallery website: jentough.gallery

Join Jen in Santa Fe in October for a 2.5 day workshop: The Tough Method for Artist Success! Sign up at www.jentough.com/santafe2022

Today Jen Tough dives into the most common mistakes artists make and gives a variety of simple solutions and helpful advice on how to avoid them.

The top mistakes are:
1. Out of date website
2. Confusing online name identification
3. Not networking enough
4. Not entering enough juried shows
5. Not having a spreadsheet to keep track of gallery approaches
6. Not having a simple annual marketing plan
7. Not tracking time spent in the studio and time spent on marketing
8. Not interacting enough with galleries/curators/arts professionals
9. Expecting to be "discovered"
10. Spending the majority of marketing efforts on Instagram

Join the Artist Alliance: https://www.jentough.com/membership

Join Jen in Santa Fe for a live workshop, "The Tough Method to Artist Success" October 10-12 / https://www.jentough.com/santafe2022

Today my guest is Gina Tuzzi, one of my favorite artists (and humans). Gina lives in Blue Lake, California and teaches art at Humboldt State University. Gina was born and raised in Santa Cruz, California, has an MFA from Mills College in Oakland, and a BA from Humboldt State University.

Gina's paintings are both magical and energetic: her bright saturated palette with complex detailed and dream-like imagery explore a world rich with symbolism with a touch of the psychedelic. Lush with a mixture of pop and ancient culture, icons of feminism, art and music, her work crafts new stories created through a collage of cultural references paired with lyrics from pop songs, ancient fables and symbolic elements. 

Gina Tuzzi's website: www.ginatuzzi.com

Jen Tough Gallery: www.JenTough.gallery

Jen Tough website: www.JenTough.com

NEW ARTIST WORKSHOPS:

Zoom workshop: "The Tough Method for Getting Galleries" Sun April 24 www.JenTough.com

Santa Fe workshop "The Tough Method for Artist Success" Oct 10-12 www.JenTough.com

1-year Artist Alliance membership with 30 minute personal consult www.JenTough.com

In this episode, Jen Tough answers questions from artists about how to get art galleries. Unscripted and off the cuff!

Sign up for Jen's April 24th live workshop (via Zoom), "The Tough Method for Getting Galleries". You'll have a chance to ask questions relevant to you and your situation, get email scripts, a spreadsheet template, a printable workbook, and more!
Go to JenTough.com to sign up today!

Interested in being part of the Artist Alliance's Instagram Challenge?
Go to JenTough.com to sign up! It's free!

Become a member of the Artist Alliance!
Members now have shows monthly on Artsy.net! Go to JenTough.com to sign up!