The Knowledge with David Elikwu David Elikwu

David speaks with Joe Ferraro, a teacher, professional speaker, and the host of The One Percent Better Podcast, where he’s interviewed some of the world's most successful people. He is also the founder of DamnGoodConversations.com, a company whose mission is to teach repeatable ways to have the best conversations in your life and work.
They talked about:
🎧 Joe as a one-man team podcaster
⚾️ Life lessons from baseball
🏅 The common ground between sports coaching and fatherhood
💬 The reward of having great conversations
🧠 The power of curiosity in conversations
❓ The best question that Joe has ever asked

📜 Full transcript:theknowledge.io/joeferraro-1/

📹 Watch on Youtube:https://youtu.be/f-uTljSwbUA

🗣 Mentioned in the show:Malcolm Gladwell | https://www.gladwellbooks.com/
Outliers: The Story of Success | https://amzn.to/4chjh8T
D1 Training | https://www.d1training.com/
American Legion | http://www.legion.org/
VHS | https://sites.google.com/venturaedu.org/vhsathletics/about
One Percent Better Podcast | https://www.onepercentbetterproject.com/
KDWB-FM | https://kdwb.iheart.com/
James Clear | https://jamesclear.com/
Seth Godin | https://seths.blog/
Atomic Habits | https://amzn.to/3KoufgK
Larry King | https://en.wikipedia.org/wiki/Larry_King
Frank Sinatra | https://en.wikipedia.org/wiki/Frank_Sinatra
Jackie Gleason | https://en.wikipedia.org/wiki/Jackie_Gleason
Jackie Robinson | https://en.wikipedia.org/wiki/Jackie_Robinson
Uber | http://www.uber.com/
Airbnb | http://www.airbnb.com/
Oscar Trimboli | https://www.oscartrimboli.com/
Roy Firestone | http://www.royfirestone.com/
ESPN | https://www.espn.com/watch/
Up Close | https://www.espn.com/tvlistings/programs/upclose.html
Jerry Maguire | https://www.imdb.com/title/tt0116695/
Cuba Gooding Jr. | https://en.wikipedia.org/wiki/Cuba_Gooding_Jr.
Ansel Adams | https://www.anseladams.com/
Laura Gassner Otting | https://www.lauragassnerotting.com/
Firestone | https://www.firestone.com/

👤Connect with Joe:Twitter: https://x.com/ferraroonair?lang=en
Podcast: One Percent Better | https://www.onepercentbetterproject.com/
Blog: DamnGoodConversations.com

👨🏾‍💻 About David Elikwu:
David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.
🐣 Twitter: @Delikwu / @itstheknowledge
🌐 Website: https://www.davidelikwu.com
📽️ Youtube: https://www.youtube.com/davidelikwu
📸 Instagram: https://www.instagram.com/delikwu/
🕺 TikTok: https://www.tiktok.com/@delikwu
🎙️ Podcast: http://plnk.to/theknowledge
📖 Free Book: https://pro.theknowledge.io/frames
My Online Course
🖥️ Decision Hacker: http://www.decisionhacker.io/
Decision Hacker will help you hack your default patterns and become an intentional architect of your life. You’ll learn everything you need to transform your decisions, your habits, and your outcomes.
The Knowledge
📩 Newsletter: https://theknowledge.io
The Knowledge is a weekly newsletter for people who want to get more out of life. It's full of insights from psychology, philosophy, productivity, and business, all designed to make you more productive, creative, and decisive.
My Favorite Tools
🎞️ Descript: https://bit.ly/descript-de
📨 Convertkit: https://bit.ly/convertkit-de
🔰 NordVPN: https://bit.ly/nordvpn-de
💹 Nutmeg: http://bit.ly/nutmegde
🎧 Audible: https://bit.ly/audiblede


Support this podcast at — https://redcircle.com/the-knowledge-with-david-elikwu/donations

David speaks with David Robson, an award-winning science writer specialising in the extremes of the human brain, body, and behaviour. He has previously worked as a features editor at New Scientist and as a senior journalist at the BBC. He is the author of The Intelligence Trap, which has been translated into fifteen languages, The Expectation Effect, and The Laws of Connection.
They talked about:
🧠 The stereotypes and misconceptions of intelligence
🧬 Genetic and environmental influences on intelligence
💡 The expectation effect
💊 The science behind placebos
💪 How powerful our minds can be
🚫 The limits of the expectation effect
This is just one part of a longer conversation, and it's the second part. You can listen to the earlier episode here:
Part 1: 🎙️ Science, Reasoning, and The Intelligence Trap with David Robson (Episode 97)

📜 Full transcript:theknowledge.io/davidrobson-2/

📹 Watch on Youtube:https://youtu.be/UjQChGlxQ_4

🗣 Mentioned in the show:Garret Jones | https://theknowledge.io/garettjones-1/
Hive Mind | https://amzn.to/4bM6T0f
How the Potato Changed the World | https://www.smithsonianmag.com/history/how-the-potato-changed-the-world-108470605/
Charles C. Mann | https://theknowledge.io/charlescmann/
The Expectation Effect | https://amzn.to/4dq8Ukh
Placebo effect | https://theknowledge.io/mind-over-matter/
French paradox | https://en.wikipedia.org/wiki/French_paradox
Cholecystokinin | https://en.wikipedia.org/wiki/Cholecystokinin
Ghrelin | https://en.wikipedia.org/wiki/Ghrelin
Lisa Feldman Barrett | https://lisafeldmanbarrett.com/
The Predictive Brain | https://www.edge.org/response-detail/26707
Mind and Body Lab - Stanford University | https://mbl.stanford.edu/
Alia Crum | https://en.wikipedia.org/wiki/Alia_Crum
Pygmalion Effect | https://theknowledge.io/pygmalion-effect

👤Connect with David:Twitter: https://twitter.com/d_a_robson
Website: https://davidrobson.me/
Books:
The Intelligence Trap | https://amzn.to/4aWELqZ
The Expectation Effect | https://amzn.to/4bkisve

👨🏾‍💻 About David Elikwu:
David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.
🐣 Twitter: @Delikwu / @itstheknowledge
🌐 Website: https://www.davidelikwu.com
📽️ Youtube: https://www.youtube.com/davidelikwu
📸 Instagram: https://www.instagram.com/delikwu/
🕺 TikTok: https://www.tiktok.com/@delikwu
🎙️ Podcast: http://plnk.to/theknowledge
📖 Free Book: https://pro.theknowledge.io/frames
My Online Course
🖥️ Decision Hacker: http://www.decisionhacker.io/
Decision Hacker will help you hack your default patterns and become an intentional architect of your life. You’ll learn everything you need to transform your decisions, your habits, and your outcomes.
The Knowledge
📩 Newsletter: https://theknowledge.io
The Knowledge is a weekly newsletter for people who want to get more out of life. It's full of insights from psychology, philosophy, productivity, and business, all designed to make you more productive, creative, and decisive.
My Favorite Tools
🎞️ Descript: https://bit.ly/descript-de
📨 Convertkit: https://bit.ly/convertkit-de
🔰 NordVPN: https://bit.ly/nordvpn-de
💹 Nutmeg: http://bit.ly/nutmegde
🎧 Audible: https://bit.ly/audiblede


Support this podcast at — https://redcircle.com/the-knowledge-with-david-elikwu/donations

David speaks with Rob Fitzpatrick, author of three books, including The Mom Test and Write Useful Books, both of which are among the most universally recommended books for early entrepreneurs and non-fiction writers. His books are used in universities such as Harvard, MIT, and UCL, and are also manuals for training at companies like SkyScanner and Shopify. He has led training programs at companies like HP and Sony Mobile, and has supported many startups and entrepreneurs.
They talked about:
🚀 Rob’s Y Combinator journey
🔄 Lessons learned from a failed pivot
💡 What to learn and unlearn in bootstrapping
✍️ The process of writing the Mom Test
⏰ Knowing the right time to quit in entrepreneurship
🌱 Embracing feedback for growth

📜 Full transcript:theknowledge.io/robfitzpatrick-1/

📹 Watch on Youtube:https://youtu.be/K6gtBxXFKhc

🗣 Mentioned in the show:Y Combinator | http://www.ycombinator.com/
Georgia Institute of Technology | https://gatech.edu/node/1
Hacker News | https://news.ycombinator.com/
BBC | https://www.bbc.com/
Sony Pictures | https://www.sonypictures.com/
MTV | https://www.mtv.com/
Golden Handcuffs | https://en.wikipedia.org/wiki/Golden_handcuffs
Bootstrapping | https://en.wikipedia.org/wiki/Bootstrapping_(statistics)
The Mom Test | https://amzn.to/3UeADcN
Write Useful Books | https://amzn.to/3Vp1HYj
Seed Camp Week | https://seedcamp.com/
The Lean Startup | https://theleanstartup.com/
The Sunk Cost Fallacy | https://theknowledge.io/sunk-cost-fallacy/
Useful Books | https://www.usefulbooks.com/
PBS | https://www.pbs.org/
Annie Duke | https://www.annieduke.com/
Thinking in Bets | https://amzn.to/44NWiQc
Angela Duckworth | https://angeladuckworth.com/
Workshop Survival Guide | https://www.workshopsurvival.com/
Alice Bentick | https://alicebentinck.com/
Why we use Edge to generate ideas | https://medium.com/entrepreneur-first/

👤Connect with Rob:Twitter: https://twitter.com/robfitz
Website: https://www.robfitz.com/home
The Mom Test | https://amzn.to/3UeADcN

👨🏾‍💻 About David Elikwu:
David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.
🐣 Twitter: @Delikwu / @itstheknowledge
🌐 Website: https://www.davidelikwu.com
📽️ Youtube: https://www.youtube.com/davidelikwu
📸 Instagram: https://www.instagram.com/delikwu/
🕺 TikTok: https://www.tiktok.com/@delikwu
🎙️ Podcast: http://plnk.to/theknowledge
📖 Free Book: https://pro.theknowledge.io/frames
My Online Course
🖥️ Decision Hacker: http://www.decisionhacker.io/
Decision Hacker will help you hack your default patterns and become an intentional architect of your life. You’ll learn everything you need to transform your decisions, your habits, and your outcomes.
The Knowledge
📩 Newsletter: https://theknowledge.io
The Knowledge is a weekly newsletter for people who want to get more out of life. It's full of insights from psychology, philosophy, productivity, and business, all designed to make you more productive, creative, and decisive.
My Favorite Tools
🎞️ Descript: https://bit.ly/descript-de
📨 Convertkit: https://bit.ly/convertkit-de
🔰 NordVPN: https://bit.ly/nordvpn-de
💹 Nutmeg: http://bit.ly/nutmegde
🎧 Audible: https://bit.ly/audiblede


Support this podcast at — https://redcircle.com/the-knowledge-with-david-elikwu/donations

David speaks with Buster Benson, an entrepreneur and former product leader at Amazon, Twitter, Slack, and Patreon. He writes for Medium and busterbenson.com and is currently the CEO of 750words.com. He is the author of ‘Why Are We Yelling? The Art of Productive Disagreement.’
They talked about:
🌱 Having a positive mindset despite early experiences
💻 The influence of the internet in transforming career opportunities
📝 Buster’s journey in writing and building his career
🔍 The power of following your curiosity
🌐 How the Internet is reshaping our world
💡 The inspiration for writing 'Why Are We Yelling?’

📜 Full transcript:theknowledge.io/busterbenson-1/

📹 Watch on Youtube:https://youtu.be/9vCz4OHbqNA

👤Connect with Buster:Twitter: @buster | https://twitter.com/buster
LinkedIn: https://www.linkedin.com/in/busterbenson/
Instagram: https://www.instagram.com/bustrbensn/
Website: busterbenson.com
Book: Why Are We Yelling? | https://amzn.to/3QmkJ1a

🗣 Mentioned in the show:David Letterman | https://en.wikipedia.org/wiki/David_Letterman
Trade Wars | https://en.wikipedia.org/wiki/Trade_Wars
Diaryland | https://members.diaryland.com/edit/
LiveJournal | https://www.livejournal.com/
Amazon | https://www.amazon.com/
NaNoWriMo | https://nanowrimo.org/
AdFarm | https://adfarm.com/
HabitLab | https://chrome.google.com/webstore/detail/habitlab/
The Locavore | https://thelocavore.in/
750 words | https://750words.com/
Macintosh | https://www.techtarget.com/whatis/definition/Macintosh
Atari computers | https://atari.com/
Cognitive Bias Cheat Sheet | https://busterbenson.com/pile/cognitive-biases/

👨🏾‍💻 About David Elikwu:
David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.
🐣 Twitter: @Delikwu / @itstheknowledge
🌐 Website: https://www.davidelikwu.com
📽️ Youtube: https://www.youtube.com/davidelikwu
📸 Instagram: https://www.instagram.com/delikwu/
🕺 TikTok: https://www.tiktok.com/@delikwu
🎙️ Podcast: http://plnk.to/theknowledge
📖 Free Book: https://pro.theknowledge.io/frames
My Online Course
🖥️ Decision Hacker: http://www.decisionhacker.io/
Decision Hacker will help you hack your default patterns and become an intentional architect of your life. You’ll learn everything you need to transform your decisions, your habits, and your outcomes.
The Knowledge
📩 Newsletter: https://theknowledge.io
The Knowledge is a weekly newsletter for people who want to get more out of life. It's full of insights from psychology, philosophy, productivity, and business, all designed to make you more productive, creative, and decisive.
My Favorite Tools
🎞️ Descript: https://bit.ly/descript-de
📨 Convertkit: https://bit.ly/convertkit-de
🔰 NordVPN: https://bit.ly/nordvpn-de
💹 Nutmeg: http://bit.ly/nutmegde
🎧 Audible: https://bit.ly/audiblede


Support this podcast at — https://redcircle.com/the-knowledge-with-david-elikwu/donations

David speaks with David Robson, an award-winning science writer specializing in the extremes of the human brain, body, and behavior. He has previously worked as a features editor at New Scientist and as a senior journalist at the BBC. He is the author of The Intelligence Trap, which has been translated into fifteen languages, The Expectation Effect, and The Laws of Connections.
They talked about:
🔍 How outdated science can mislead us
🔬 The replicability crisis in behavioural science
📡 How scientific information gets distorted
🧠 The problem with IQ
🌱 The importance of intellectual humility
💡 Motivated reasoning and the intelligence trap

📜 Full transcript:theknowledge.io/davidrobson-1/

📹 Watch on Youtube:https://youtu.be/jU4ZZDlZsjo

👤 Connect with David:Twitter: @d_a_robson | https://twitter.com/d_a_robson
LinkedIn: https://www.linkedin.com/in/david-robson
Instagram: https://www.instagram.com/davidarobson/
Website: https://davidrobson.me/
Books:
The Intelligence Trap | https://amzn.to/4aWELqZ
The Expectation Effect | https://amzn.to/4bkisve

🗣 Mentioned in the show:University of Cambridge | https://www.cam.ac.uk/
University of Oxford | https://www.ox.ac.uk/
Dan Ariely | https://danariely.com/all-about-dan/
Thinking, Fast and Slow | https://amzn.to/44q2FZD
Lizard Brain | https://www.psychologytoday.com/gb/blog/where-addiction-meets-your-brain/201404/your-lizard-brain
Dunning Kruger Effect | https://en.wikipedia.org/wiki/Dunning–Kruger_effect
The Language Instinct | https://amzn.to/4dktX7S
Daniel Kahneman | https://en.wikipedia.org/wiki/Daniel_Kahneman
Amos Tversky | https://en.wikipedia.org/wiki/Amos_Tversky
Psychological Priming | https://en.wikipedia.org/wiki/Priming_(psychology)
Elon Musk | https://en.wikipedia.org/wiki/Elon_Musk
Bill Gates | https://en.wikipedia.org/wiki/Bill_Gates
Steve Jobs | https://en.wikipedia.org/wiki/Steve_Jobs
Philip Tetlock | https://en.wikipedia.org/wiki/Philip_E._Tetlock
Nobel Prize Disease | https://en.wikipedia.org/wiki/Nobel_disease
Kary Mullis | https://en.wikipedia.org/wiki/Kary_Mullis
Polymerase Chain Reaction | https://en.wikipedia.org/wiki/Polymerase_chain_reaction
Arthur Conan Doyle | https://en.wikipedia.org/wiki/Arthur_Conan_Doyle
Sherlock Holmes Books | https://amzn.to/4bjJFyo
Harry Houdini | https://en.wikipedia.org/wiki/Harry_Houdini

👨🏾‍💻 About David Elikwu:
David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.
🐣 Twitter: @Delikwu / @itstheknowledge
🌐 Website: https://www.davidelikwu.com
📽️ Youtube: https://www.youtube.com/davidelikwu
📸 Instagram: https://www.instagram.com/delikwu/
🕺 TikTok: https://www.tiktok.com/@delikwu
🎙️ Podcast: http://plnk.to/theknowledge
📖 Free Book: https://pro.theknowledge.io/frames
My Online Course
🖥️ Decision Hacker: http://www.decisionhacker.io/
Decision Hacker will help you hack your default patterns and become an intentional architect of your life. You’ll learn everything you need to transform your decisions, your habits, and your outcomes.
The Knowledge
📩 Newsletter: https://theknowledge.io
The Knowledge is a weekly newsletter for people who want to get more out of life. It's full of insights from psychology, philosophy, productivity, and business, all designed to make you more productive, creative, and decisive.
My Favorite Tools
🎞️ Descript: https://bit.ly/descript-de
📨 Convertkit: https://bit.ly/convertkit-de
🔰 NordVPN: https://bit.ly/nordvpn-de
💹 Nutmeg: http://bit.ly/nutmegde
🎧 Audible: https://bit.ly/audiblede


Support this podcast at — https://redcircle.com/the-knowledge-with-david-elikwu/donations

David speaks with Anne-Laure Le Cunff, a neuroscientist, writer, entrepreneur, and the founder of Ness Labs, which provides content, coaching, courses and community to help makers put their minds at work.
They talked about:
🌟 Choosing authenticity over Mimetic desires
🎨 Embracing individuality
⚖️ Work-life balance as an entrepreneur
💪 Overcoming self-consciousness
⏳ Mindful productivity vs. toxic productivity
✍️ Going from writing posts to books
This is just one part of a longer conversation, and it's the second part. You can listen to the earlier episode here:
Part 1: 🎙️ Neuroscience, Writing, and Mindful Productivity with Anne-Laure Le Cunff (Episode 92)

📜 Full transcript:theknowledge.io/annelaurelecunff-2/

📹 Watch on Youtube:https://youtu.be/0An0HkLBWG4

👤Connect with Anne-Laure:Twitter: https://twitter.com/neuranne
Instagram: https://www.instagram.com/neuranne/
The Ness Labs Newsletter | https://newsletter.nesslabs.com/

🗣 Mentioned in the show:The Ness Labs Newsletter | https://newsletter.nesslabs.com/
Zapier | https://zapier.com/
The War of Art | https://amzn.to/4aVrbEE
MKBHD | https://www.youtube.com/@mkbhd
Tiago Forte | https://fortelabs.com/
Building a Second Brain | https://amzn.to/44lSqWo
Pygmalion and Galatea | https://theknowledge.io/pygmalion-effect/

👨🏾‍💻 About David Elikwu:
David Elikwu FRSA is a serial entrepreneur, strategist, and writer. David is the founder of The Knowledge, a platform helping people think deeper and work smarter.
🐣 Twitter: @Delikwu / @itstheknowledge
🌐 Website: https://www.davidelikwu.com
📽️ Youtube: https://www.youtube.com/davidelikwu
📸 Instagram: https://www.instagram.com/delikwu/
🕺 TikTok: https://www.tiktok.com/@delikwu
🎙️ Podcast: http://plnk.to/theknowledge
📖 Free Book: https://pro.theknowledge.io/frames
My Online Course
🖥️ Decision Hacker: http://www.decisionhacker.io/
Decision Hacker will help you hack your default patterns and become an intentional architect of your life. You’ll learn everything you need to transform your decisions, your habits, and your outcomes.
The Knowledge
📩 Newsletter: https://theknowledge.io
The Knowledge is a weekly newsletter for people who want to get more out of life. It's full of insights from psychology, philosophy, productivity, and business, all designed to make you more productive, creative, and decisive.
My Favorite Tools
🎞️ Descript: https://bit.ly/descript-de
📨 Convertkit: https://bit.ly/convertkit-de
🔰 NordVPN: https://bit.ly/nordvpn-de
💹 Nutmeg: http://bit.ly/nutmegde
🎧 Audible: https://bit.ly/audiblede


Support this podcast at — https://redcircle.com/the-knowledge-with-david-elikwu/donations