154 episodes

Traffic Sales & Profit aka TSP Is The Premier Community for Purpose-Driven African-American Entrepreneurs. Our goal is to change the economic landscape of the Black community while closing the wealth gap through entrepreneurship.

The Traffic Sales and Profit Show Lamar Tyler

    • Business
    • 5.0 • 53 Ratings

Traffic Sales & Profit aka TSP Is The Premier Community for Purpose-Driven African-American Entrepreneurs. Our goal is to change the economic landscape of the Black community while closing the wealth gap through entrepreneurship.

    67: Brand Growth Leveraging Promotional Products with Cher'Don Reynolds

    67: Brand Growth Leveraging Promotional Products with Cher'Don Reynolds

    Are you ready to unleash the full potential of your brand and turn the concept of "free" into a revenue-generating powerhouse? Today on The TSP Show, we welcome Cher’Don Reynolds, the visionary behind "She Prints It". In this episode, Cher’Don delves into the art of leveraging promotional products for exceptional brand growth. Uncover Cher’Don’s insights on creating magnetic brand identities that leave lasting impressions.

    Unlock the power of promotional products and explore the synergy between branding and promotional items. Learn how to use tangible tools to forge customer loyalty and drive revenue. Cher’Don’s expertise sheds light on turning free products into a revenue-generating strategy that bolsters brand success.


    Discover how promotional products become the tangible embodiments of your brand's value proposition. Cher’Don demystifies the connection between freebies and long-term profitability, making this episode a must-listen for business growth enthusiasts.


    If you are ready to revolutionize your brand, harness the power of promotional products, and propel your business toward unparalleled success, listen now!


    Watch full episodes of the TSP Show on The Convo app. Wednesday nights at 8pm ET: https://www.theconvo.tv/




    Want to keep up with Cher’don Reynolds? Find details here:

    ► Website:https://sheprintsit.com/AboutUs

    ► Courses:https://promolikeapro.com/


    ► Instagram:https://www.instagram.com/sheprints.it/



    Want to keep up with Traffic Sales and Profit? Find details here:

    ► Podcast: https://trafficsalesandprofit.com/podcast

    ► Get your FREE Traffic Sales and Profit Book here https://freetspbook.com/tsp-book

    ► Subscribe to the YouTube channel: https://youtube.com/trafficsalesandprofit

    ► Upcoming Live Events: https://trafficsalesandprofit.com/events/

    ► Join our FREE Traffic, Sales & Profit Facebook Group: https://www.facebook.com/groups/TrafficSalesProfit/

    ► Follow us on Instagram: https://www.instagram.com/trafficsalesandprofit/

    ► Follow Lamar on Instagram: https://www.instagram.com/lamartyler/



    KEY TAKEAWAYS
    [00:01:00] The Power of Promotional Products
    [00:03:32] The Force Behind "She Prints It"
    [00:07:20] The return on Investment of Free
    [00:14:12] The Art of Unforgettable Impressions
    [00:18:45] Elevating Brand Presence with Promotional Products
    [00:26:03] Boosting Morale and Loyalty Through Gifts
    [00:30:18] Empowering Learning with Promotional Products
    [00:34:02] Tips for Optimal Brand Enhancement
    [00:36:48] Product Revolution for Branding Triumph

    • 36 min
    66: Building A Profitable Community Using Short-Form Content with Kasey Brown

    66: Building A Profitable Community Using Short-Form Content with Kasey Brown

    Do you need help with your digital marketing strategy? Today on The TSP Show, we welcome none other than Kasey Brown, the ingenious force steering Digital Kairos. Kasey is the premier digital strategist and your beacon in the digital storm, guiding businesses toward a triumphant future.
    Buckle up as we unravel the boundless potential of short-form content for perennial prosperity. Whether your allegiance lies with Android or iPhone, Kasey’s got the lowdown for you to dive right into content creation. Hold on tight as we journey through the art of consistency, learning how daily content conjures growth. Kasey unveils the true magic of content—not just sales but community nurturing, attracting ardent followers, and a slow-cooked impact that unfurls within two years.

    Dive headfirst into this electrifying episode to seize pragmatic strategies that will ensure long-term gains, spark community fervor, and transform your content into gold.

    If you are ready to become the ultimate content creator, listen now!

    Watch full episodes of the TSP Show on The Convo app. Wednesday nights at 8pm ET: https://www.theconvo.tv/

    Want to keep up with Kasey Brown? Find details here:

    ► Website:https://www.digitalkairos.com/about

    ► Services:https://www.digitalkairos.com/service

    ► Instagram:https://www.instagram.com/thedigitalkairos/



    Want to keep up with Traffic Sales and Profit? Find details here:

    ► Podcast: https://trafficsalesandprofit.com/podcast

    ► Get your FREE Traffic Sales and Profit Book here https://freetspbook.com/tsp-book

    ► Subscribe to the YouTube channel: https://youtube.com/trafficsalesandprofit

    ► Upcoming Live Events: https://trafficsalesandprofit.com/events/

    ► Join our FREE Traffic, Sales & Profit Facebook Group: https://www.facebook.com/groups/TrafficSalesProfit/

    ► Follow us on Instagram: https://www.instagram.com/trafficsalesandprofit/

    ► Follow Lamar on Instagram: https://www.instagram.com/lamartyler/



    KEY TAKEAWAYS

    [00:00:08]Short Form Content Defined 
    [00:03:40] Platforms Adopting Short-Form Video 
    [00:05:20] TikTok's Impact and Algorithm 
    [00:06:44] Diversity in Content Consumption 
    [00:09:20] Monetization and Future of Platforms 
    [00:11:50] Importance of Being a Creator
    [00:16:44] Building Resilience Against Negative Comments 
    [00:18:21] Harnessing "Us vs. Them" Mentality 
    [00:21:30] Adapting to Industry Changes 

    • 27 min
    65: Niche Specialization: Elevating Your Business Strategy with Kimberly Fowler

    65: Niche Specialization: Elevating Your Business Strategy with Kimberly Fowler

    Interested in Transforming Your Tax Business for Lasting Success? Prepare to be enlightened by a truly transformative episode of The TSP Show. Join us as we welcome Coach Kimberly Fowler, a seasoned tax professional with 26 years of experience. Coach Fowler unravels a revolutionary perspective on tax businesses that breaks free from the confines of seasonality. This episode promises to be a beacon of insight, illuminating the path toward year-round stability through the implementation of in-depth and strategic consulting services.
    Coach Fowler unveils the secrets to transcending the seasonal rollercoaster that plagues traditional tax ventures. With a focus on comprehensive consulting, tax entrepreneurs will glean invaluable wisdom on pivoting their businesses into perennial profit centers. Moreover, the episode delves into the art of pinpointing your niche—a key strategy that empowers tax entrepreneurs to offer tailored services that stand out amidst fierce competition. By embracing niche specialization, you'll learn how to deliver unparalleled value to your clients, setting the stage for sustained success.

    Kimberly discusses the harmonious synergy between human expertise and artificial intelligence (AI) within the tax landscape. Discover the symbiotic potential of AI to enhance, rather than replace, human expertise. With technological advancements in operational efficiency and accuracy, tax entrepreneurs can leverage AI as a powerful tool to revolutionize their practice while retaining the essential human connection with their clients.

    If you are ready to propel your tax business into the future, listen now!

    Watch full episodes of the TSP Show on The Convo app. Wednesday nights at 8pm ET: https://www.theconvo.tv/

    Want to keep up with Kimberly Fowler? Find details here:

    ► Website:https://www.coachkimberlyfowler.com/

    ►Courses:https://www.eventbrite.com/e/launch-your-tax-prep-business-in-90-days-tickets-691888817077?aff=oddtdtcreator

    ► Instagram:https://www.instagram.com/taxprokim/



    Want to keep up with Traffic Sales and Profit? Find details here:

    ► Podcast: https://trafficsalesandprofit.com/podcast

    ► Get your FREE Traffic Sales and Profit Book here https://freetspbook.com/tsp-book

    ► Subscribe to the YouTube channel: https://youtube.com/trafficsalesandprofit

    ► Upcoming Live Events: https://trafficsalesandprofit.com/events/

    ► Join our FREE Traffic, Sales & Profit Facebook Group: https://www.facebook.com/groups/TrafficSalesProfit/

    ► Follow us on Instagram: https://www.instagram.com/trafficsalesandprofit/

    ► Follow Lamar on Instagram: a href="http://www.instagram.com/lamartyler/" rel="noopener...

    • 27 min
    64: Creating Recurring Revenue With Subscriptions with Kimberly Y. Bennett

    64: Creating Recurring Revenue With Subscriptions with Kimberly Y. Bennett

    Are you tired of the struggle of hourly billing in your legal practice? Today on The TSP Show, we speak with Kimberly Y. Bennett, a brilliant brand strategist and co-founder of Fidu. In this episode, Kimberly unveils her revolutionary platform designed to help legal professionals escape the trap of hourly billing and create a sustainable recurring revenue stream. Say goodbye to the uncertainties of traditional billing and embrace a subscription-based legal model that guarantees consistent revenue for you and dependable service for your clients.
    Discover how Fidu's customizable platform empowers independent legal service providers to build a thriving subscription-based practice. Kimberly shares invaluable insights on escaping the inconsistent nature of hourly billing and creating a dependable legal subscription platform. This episode is a must-listen for anyone seeking to transform their legal business and secure a brighter future.

    If you are ready to embrace the future of legal practice and revolutionize how you serve your clients, listen now!

    Watch full episodes of the TSP Show on The Convo app. Wednesday nights at 8pm ET: https://www.theconvo.tv/

    Want to keep up with Kimberly Y. Bennett? Find details here:

    ► Website:https://www.kimberlybennett.com/

    ► Courses:https://www.fidulegal.com/how-to-fidu

    ► Instagram:https://www.instagram.com/kbennettlaw/



    Want to keep up with Traffic Sales and Profit? Find details here:

    ► Podcast: https://trafficsalesandprofit.com/podcast

    ► Get your FREE Traffic Sales and Profit Book here https://freetspbook.com/tsp-book

    ► Subscribe to the YouTube channel: https://youtube.com/trafficsalesandprofit

    ► Upcoming Live Events: https://trafficsalesandprofit.com/events/

    ► Join our FREE Traffic, Sales & Profit Facebook Group: https://www.facebook.com/groups/TrafficSalesProfit/

    ► Follow us on Instagram: https://www.instagram.com/trafficsalesandprofit/

    ► Follow Lamar on Instagram: https://www.instagram.com/lamartyler/
    KEY TAKEAWAYS

    [00:00:00] Transitioning to private practice 
    [00:08:00] What is the worst that can happen?
    [00:09:30] Breaking from traditional models
    [00:11:00] An alternative to hourly billing 
    [00:15:00] Subscription legal service 
    [00:18:00] Retention is everything 
    [00:21:00] Defining your goals
    [00:23:00] Creating recurring revenue 

    • 28 min
    63: Reshaping the Future of Elderly Care: Building Bridges of Companionship with Christian Ross

    63: Reshaping the Future of Elderly Care: Building Bridges of Companionship with Christian Ross

    Are you ready to embark on a transformative journey that can change lives, unite families, and bring hope to the elderly worldwide? Join us on The TSP Show as we welcome Christian Ross, the founder of Happy Talks. Christian shares how she transitioned from the world of real estate to her heartwarming mission dedicated to curing loneliness among the aging population. Unravel the secrets of wealth creation through homeownership while learning about Christian's passion-driven initiative that provides aging parents with the support, companionship, and emotional outlet they deserve.
    Happy Talks is a bespoke service designed to fill the void of loneliness among the elderly. Christian's compassionate approach connects vetted buddies with seniors that need companionship and understanding. The mission's core is to end the pandemic of loneliness in aging communities across the globe. Christian reveals how Happy Talks goes beyond providing companionship by unearthing the untold legacies of the elderly and creating meaningful connections that enrich lives.
    This episode is a reminder that everyone deserves a friend, especially in their later. Become part of the movement that brings joy, companionship, and hope to the aging population. Experience the profound impact of Happy Talks and embrace the power of human connection in this heartfelt conversation. 

    If you want to see how heart-centered entrepreneurship can impact the lives of millions, listen now!

    Watch full episodes of the TSP Show on The Convo app. Wednesday nights at 8pm ET: https://www.theconvo.tv/


    Want to keep up with Christian Ross? Find details here:

    ► Website:https://msha.ke/christianross

    ► Happy Talks: https://www.happytalks.com/

    ► Instagram:https://www.instagram.com/christiansoldit/?hl=en


    Want to keep up with Traffic Sales and Profit? Find details here:

    ► Podcast: https://trafficsalesandprofit.com/podcast

    ► Get your FREE Traffic Sales and Profit Book here https://freetspbook.com/tsp-book

    ► Subscribe to the YouTube channel: https://youtube.com/trafficsalesandprofit

    ► Upcoming Live Events: https://trafficsalesandprofit.com/events/

    ► Join our FREE Traffic, Sales & Profit Facebook Group: https://www.facebook.com/groups/TrafficSalesProfit/

    ► Follow us on Instagram: https://www.instagram.com/trafficsalesandprofit/

    ► Follow Lamar on Instagram: https://www.instagram.com/lamartyler/


    KEY TAKEAWAYS

    [00:00:00] Becoming a Power Broker 
    [00:05:00] Why Everyone Needs Mentors
    [00:07:00] Standing Out on Social Media 
    [00:09:00] Give Before You...

    • 32 min
    62: Getting to the Money: Winning Sales Techniques Revealed with Calbert Coakley

    62: Getting to the Money: Winning Sales Techniques Revealed with Calbert Coakley

    Are you tired of missing out on sales because you have not mastered the art of sales? Today on The TSP Show, we unveil the secrets to becoming an unstoppable sales force and maximizing your profits! Join Calbert Coakley, co-founder of Coakley Financial Group, as he shares his expertise in transforming ordinary salespeople into sales superstars. In this episode, learn how to handle objections, demonstrate the value of your product, and build strong client relationships.
    Coakley teaches you how to handle objections and rejections with finesse by building confidence in yourself and your product. Go beyond the numbers game as Calbert helps you build stronger relationships with clients as you learn how to solve problems by getting to the root of their pain points. 

    Calbert believes every entrepreneur can and should learn sales by mastering confidence, persistence, and relationships. Do not let self-doubt hold you back any longer. 

    If you’re ready to embark on your journey to sales success, listen now!

    Watch full episodes of the TSP Show on The Convo app. Wednesday nights at 8pm ET: https://www.theconvo.tv/

    Want to keep up with Calbert Coakley? Find details here:

    ► Website:https://coakleyfinancialgroup.com/

    ► Courses:https://theclosingacademy.com/

    ► Instagram: https://www.instagram.com/coakleyfinancialgroup/



    Want to keep up with Traffic Sales and Profit? Find details here:

    ► Podcast: https://trafficsalesandprofit.com/podcast

    ► Get your FREE Traffic Sales and Profit Book here https://freetspbook.com/tsp-book

    ► Subscribe to the YouTube channel: https://youtube.com/trafficsalesandprofit

    ► Upcoming Live Events: https://trafficsalesandprofit.com/events/

    ► Join our FREE Traffic, Sales & Profit Facebook Group: https://www.facebook.com/groups/TrafficSalesProfit/

    ► Follow us on Instagram: https://www.instagram.com/trafficsalesandprofit/

    ► Follow Lamar on Instagram: https://www.instagram.com/lamartyler/



    KEY TAKEAWAYS

    [00:00:00] If You Can’t Sell, You Can’t Serve
    [00:03:00] If You Buy It, You Can Sell It 
    [00:06:00] Discovering His Path to Sales 
    [00:08:00] Believe That You Can Do It 
    [00:12:00] Ask for The Sale and Follow Up
    [00:18:00] How to Handle Objections 
    [00:23:00] You Don’t Need to Be Sleazy 
    [00:27:00] Sales is a Numbers Game 
    [00:29:00] Practice Makes Permenent 

    • 32 min

Customer Reviews

5.0 out of 5
53 Ratings

53 Ratings

BkWills2 ,

Best podcast for black entrepreneurs

The nuggets and value you get from Lamar and other entrepreneurs is invaluable. This is definitely one of my favorite podcast to listen to.

PamelaOhio ,

Inspiring show

I love love these interviews of Blacks excelling in ways that we don’t often hear discussed. Thanks so much for offering a new perspective!

Stephanie 75 ,

Black Excellence!

This podcast is amazing, the amount of nuggets given in each episode are top tier and can easily be applied to self or your business. When I saw Lamar was starting a podcast, I was elated because his business acumen is out of this world and I'll take every chance I can to listen to him speak. You'll be listening and re-listening to episodes as I have already done! You'll need to anyways, so that you pick up all the knowledge he and his guests are dropping. You won't be disappointed, especially if you're new to Lamar and TSP. If you're not new, then you already know how dope each episode will be.

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