389 episodes

More and more women are making an impact by starting businesses, running for office, and speaking up for what matters. Whether you want to craft a business presentation, a keynote, a workshop, or a TEDx talk, you’ll learn how to create compelling content, pitch conferences and organizations, and persuasively communicate your message to your audience. Listen in as Carol Cox, entrepreneur, and speaker, and TV Democratic political analyst, interviews and coaches purpose-driven women to shape their message, grow their companies, and become recognized as influencers in their field. Are you ready to create an impactful brand and signature talk to support your business and empower others in a transparent and transformational way to change the experience of women in business, at work, and in leadership? This is Speaking Your Brand - your place to learn how to persuasively communicate your message to your audience.

Speaking Your Brand: Public Speaking for Women Carol Cox

    • Business
    • 4.8 • 120 Ratings

More and more women are making an impact by starting businesses, running for office, and speaking up for what matters. Whether you want to craft a business presentation, a keynote, a workshop, or a TEDx talk, you’ll learn how to create compelling content, pitch conferences and organizations, and persuasively communicate your message to your audience. Listen in as Carol Cox, entrepreneur, and speaker, and TV Democratic political analyst, interviews and coaches purpose-driven women to shape their message, grow their companies, and become recognized as influencers in their field. Are you ready to create an impactful brand and signature talk to support your business and empower others in a transparent and transformational way to change the experience of women in business, at work, and in leadership? This is Speaking Your Brand - your place to learn how to persuasively communicate your message to your audience.

    382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking

    382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking

    I know you want to grow your business and brand and have a bigger impact as a thought leader.
    But, as high-achieving women, there are beliefs we have that get us stuck in the expert trap.
    We believe that we need to teach/train to provide value; that training content is what our audience wants; and our identity is tied to seeing ourselves as the expert.
    These beliefs are what can hold you back from thought leadership and the impact and income you want to make.
    The problem is that your presentations and content are undifferentiated and lack emotional resonance.
    In this episode, I share 3 signs you’re stuck in the expert trap and how to get out.
     
    Links:
    Show notes at https://www.speakingyourbrand.com/382/ 
    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
    Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 
    Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox
    Related Podcast Episodes:
    Episode 362: Integrating Thought Leadership and Lead Generation in Your Signature Talk with Danielle Hayden Episode 354: Finding and Developing Your Big I.D.E.A. Episode 338: Escaping the Expert Trap: From Academic Presenter to Sought-After Speaker with Teri DeLucca, PhD Episode 342: I Almost Got Stuck in the Expert Trap: How I Created My Recent Successful Conference Presentation

    • 26 min
    381: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 1]

    381: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 1]

    Want to know what it’s like to create a signature talk with us?
    There’s no better way than to hear our Thought Leader Academy grads deliver a 10-minute section of their talks!
    You’ll hear how they’ve incorporated storytelling and their frameworks into their talks.
    We’ll also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders.
    In this episode, I’m joined by Sandy Robinson, M.Ed., Yewande Fadojutimi, M.D., and Joanne Lane, Ed.D.
     
    This audio is from a live broadcast we did on March 12, 2024. You can watch the video at https://youtube.com/live/1aqLfUxEAAw.
     
    Show notes at https://www.speakingyourbrand.com/381/ 
    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
    Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 
    Connect on LinkedIn:
    Carol Cox = https://www.linkedin.com/in/carolcox Sandy Robinson, M.Ed. = https://www.linkedin.com/in/sandyrobinson/ Yewande Fadojutimi, M.D. = https://www.linkedin.com/in/dr-yewande/ Joanne Lane, Ed.D. = https://www.linkedin.com/in/dr-joanne-lane/


    Related Podcast Episodes:
    Episode 380: Building Your Speaker Brand Separate From Your Corporate Identity with Sandy Robinson Episode 242: TLA Grads: Evolving from Experts to Thought Leaders

    • 45 min
    380: Building Your Speaker Brand Separate From Your Corporate Identity with Sandy Robinson

    380: Building Your Speaker Brand Separate From Your Corporate Identity with Sandy Robinson

    The power of women’s voices doesn’t just relate to women who own and run their own businesses; it’s also for women who work in corporate spaces. 
    Building your personal brand and speaker brand separate from your corporate identity can give you a voice and mission that has a greater impact beyond the day-to-day work you do in your job. 
    In this episode, our lead speaking coach Diane Diaz talks with one of our Thought Leader Academy clients, Sandy Robinson.
     Sandy works in revenue operations and she’s carved a niche for herself by building a personal and speaker brand distinct from her corporate identity. 
    Diane and Sandy talk about:
    How Sandy began her speaking journey (it’s a fun story!) and how that has informed her speaking today Why she decided to look for a speaking coach and what led her to join the Thought Leader Academy What sparked her interest in sharing a more personal message with audiences and how and why she’s building her personal and speaker brand separate from her corporate work Her experience and takeaways from the Thought Leader Academy and our in-person speaking retreat How she felt doing the improv exercises at the retreat and what she’s going to do with that knowledge (hint: her sales teams might be surprised!) The way she’s integrated a topic she's passionate about into her professional work to support other women and build her personal and speaker brand


    About Our Guest: Sandy Robinson is Senior Vice President of Revenue Operations and Enablement at Patra with over 20 years under her belt in making sales teams shine and operations run smoothly, thanks to her knack for turning numbers and innovative ideas into real growth. She's led Revenue Operations and Enablement at big-name SaaS companies including Web.com, SupplyFrame and Nymbus, steering them toward success and now plays a key role at Patra, where she's all about pushing boundaries and setting the stage for exciting new products. Sandy's not just about the bottom line, though; she's passionate about mentoring young women, sharing her journey to inspire others. With a mix of street smarts from MIT and NYIT, a master's in Education for Global Training, and even a 2nd Degree Black Belt in Kenpo Karate, Sandy's blend of brains, heart, and kick-butt attitude makes her a force to be reckoned with in the tech world and beyond.
     
    Sandy’s website: https://www.sandyelevates.com 
    Show notes at https://www.speakingyourbrand.com/380/  
    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
    Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 
    Watch Sandy and our other TLA grads deliver a section of their signature talks: https://www.linkedin.com/events/usingtheirvoices-livesignaturet7171594958989053952/theater/
    Connect on LinkedIn:
    Carol Cox = https://www.linkedin.com/in/carolcox Diane Diaz = https://www.linkedin.com/in/dianediaz/ Sandy Robinson (guest) = https://www.linkedin.com/in/sandyrobinson/  
    Related Podcast Episodes:
    Personal Branding Podcast Series Episode 349: Connecting Your Personal Brand and Your Thought Leadership Episode 356: What to Do Now to Position Yourself as a Thought Leader

    • 37 min
    379: How to Develop Stage Presence and Build Confidence as a Speaker [Roundtable]

    379: How to Develop Stage Presence and Build Confidence as a Speaker [Roundtable]

    We held our in-person speaking intensive last week in Orlando and it was so much fun!
    Over three days, the women who attended worked on their speaking segments, practiced them on our stage with our coaching and feedback, and then had their segments professionally filmed on the final day.
    Oh, and there were dance parties and improv exercises throughout!
    I’ve invited three of our clients who were there, Shannon Bumgarner, Lei Comerford, and Denise Musselwhite, for a roundtable discussion on what they learned and insights they have for you as speakers.
    We talk about:
    Why they decided to attend our in-person retreat What they learned about developing stage presence Speaking as a performance (no matter what your topic is!) Their newfound love of improv The power of using our I.D.E.A.L. storytelling ingredients Feeling confident *not* using notes or a script The impact of practicing on our stage and getting feedback at our in-person retreat


    This audio is from a live broadcast we did on March 5, 2024. You can watch the video at https://youtube.com/live/ylcRJtfkdk4?feature=share. 
    Show notes at https://www.speakingyourbrand.com/379/
    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
    Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 
    Connect on LinkedIn:
    Carol Cox = https://www.linkedin.com/in/carolcox Shannon Bumgarner = https://www.linkedin.com/in/shannonbumgarner/ Lei Comerford = https://www.linkedin.com/in/leicomerford/ Denise Musselwhite = https://www.linkedin.com/in/musselwhited/


    Related Podcast Episodes:
    Episode 347: The Power of REAL Practice to Transform Yourself as a Speaker Episode 346: Get More Speaking Gigs by Adding Body Movement and Vocal Variation

    • 33 min
    378: The Power of Women's Voices and Stories to Change the World #IWD2024

    378: The Power of Women's Voices and Stories to Change the World #IWD2024

    What’s an early memory of using your voice?
    That's the question we kicked off our recent 3-day in-person client retreat with - and the women’s answers were incredibly powerful.
    March is Women’s History Month and March 8th is International Women’s Day (#IWD2024), so this episode is about the power of women’s voices and stories to change the world.
    From young women activists like Malala Yousafzai and Greta Thunberg to pro-choice women who are running for office to women like YOU who are out there sharing your messages, ideas, and stories, women are making a positive difference in their industries and communities.
    In this episode, I talk about:
    The history-changing importance of women getting together to share their stories and experiences The self-doubts that too often hold us back from using our voices Why we need feminism more than ever My recent realization of the story I had been telling myself vs. the bigger story of what happened when I delivered my TEDx talk about women and power in 2016  
    Show notes at https://www.speakingyourbrand.com/378/
    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
    Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 
    Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox
     
    Mentioned:
    Emily’s List: https://emilyslist.org/ 
    New York Times’ opinion column: https://www.nytimes.com/2024/02/23/opinion/alabama-embroyo-dobbs-reproductive-freedom.html?unlocked_article_code=1.aE0.Htka.UI-TJYUThV1R&smid=url-share
    Carol Gilligan: https://its.law.nyu.edu/facultyprofiles/index.cfm?fuseaction=profile.publications&personid=19946 
     
    Related Podcast Episodes:
    Episode 319: The 3 Stages We Go Through as Women When We Use Our Voice Episode 267: The Way to Gender Equality is through Public Speaking Episode 163: A Feminist Approach to Public Speaking Episode 162: Why We're #ChoosingWomensVoices - and You Should Too Episode 92: Deconstructing My TEDx Talk: Why We’re Uncomfortable with Women in Power

    • 24 min
    377: What 7 Years of Podcasting Has Taught Me about Personal Branding and Thought Leadership

    377: What 7 Years of Podcasting Has Taught Me about Personal Branding and Thought Leadership

    This week is the 7-year anniversary of the Speaking Your Brand podcast!
    Thank you for being a listener, for sending me emails when an episode particularly resonates with you, and for sharing the podcast with others. 
    Podcasting every week for the past seven years has taught me a lot.
    I'm incredibly grateful to all the women who’ve been guests for sharing their stories and wisdom with all of us.
    Podcasting has also been hard at times: boredom, burnout, too many ideas, no new ideas. I’ve been through all these feelings at different points.
    In this episode, I share with you:
    3 big lessons you can use whether you have a podcast or not How podcasting, especially creating all of the solo episodes, has shaped my thought leadership and strengthened my personal brand The book I’m working on and how the topic and ideas have come directly from the podcast Why having a regular content creation channel can be helpful to you as you develop your own thought leadership  
    Links:
    Show notes at https://www.speakingyourbrand.com/377/ 
    Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
    Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/ 
    Connect with me on LinkedIn: https://www.linkedin.com/in/carolcox
    Related Podcast Episodes:
    Episode 340: Can I Tell It's You? What a Brand Voice Is and Why You Need One Episode 327: From Expert to Thought Leader: 3 Key Strategies You Need Now to Set Yourself Apart in Our New AI-Driven World Episode 257: Writing a Book Gives Your Ideas Depth and Longevity with Tiffany Hawk

    • 15 min

Customer Reviews

4.8 out of 5
120 Ratings

120 Ratings

A&P&S ,

Love, love, love

Carol provides the best public speaking insights, and she is always on top of important social issues and cutting edge trends. I listen to dozens of shows a week, and this is one of my favorites.

the hot flash ,

Amazing and value packed!

Carol and her team have this down to a delightful science and teach it so well. If you’re serious about mastering the craft of speaking and storytelling, listen to this, take their workshops, and learn their frameworks. I’m doing the thought leader academy now and it’s leveled up my practice considerably. An extremely worthwhile investment.

Conscious_Marketing_&_PR ,

Great podcast!

If you’re growing or sustaining a business, this podcast is for you! It’s a refreshing peek behind the curtains and a closer look at business secrets that nobody would tell you about elsewhere.

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