Building a StoryBrand
Clarify Your Message So Customers Will Listen
-
-
4.4 • 290 Ratings
-
-
- $14.99
-
- $14.99
Publisher Description
More than half-a-million business leaders have discovered the power of the StoryBrand Framework, created by New York Times best-selling author and marketing expert Donald Miller. And they are making millions.
If you use the wrong words to talk about your product, nobody will buy it. Marketers and business owners struggle to effectively connect with their customers, costing them and their companies millions in lost revenue.
In a world filled with constant, on-demand distractions, it has become near-impossible for business owners to effectively cut through the noise to reach their customers, something Donald Miller knows first-hand. In this book, he shares the proven system he has created to help you engage and truly influence customers.
The StoryBrand process is a proven solution to the struggle business leaders face when talking about their companies. Without a clear, distinct message, customers will not understand what you can do for them and are unwilling to engage, causing you to lose potential sales, opportunities for customer engagement, and much more.
In Building a StoryBrand, Donald Miller teaches marketers and business owners to use the seven universal elements of powerful stories to dramatically improve how they connect with customers and grow their businesses.
His proven process has helped thousands of companies engage with their existing customers, giving them the ultimate competitive advantage. Building a StoryBrand does this by teaching you:
The seven universal story points all humans respond to;The real reason customers make purchases;How to simplify a brand message so people understand it; andHow to create the most effective messaging for websites, brochures, and social media.
Whether you are the marketing director of a multibillion-dollar company, the owner of a small business, a politician running for office, or the lead singer of a rock band, Building a StoryBrand will forever transform the way you talk about who you are, what you do, and the unique value you bring to your customers.
Customer Reviews
Fabulous guidebooks for business owners to clear thoughts and branding and marketing
I’d say this book serves as the foundation of my current philosophy of building not only the brand for myself own company, but also for my clients’ businesses.
Jordan Belfort’s Straightline Sales clarifies and solidifies my thoughts and mind on sales, Donald Miller’s Building A Storybrand consolidates my philosophy on branding and marketing.
I’m grateful to have read this book. And I trust the knowledge I’ve obtained from this book will help me take my business to another level.
If you’re interested, check out my EdTech Gamification Solution Business Henesys Studio at HenesysStudio.com.
I used what I learnt from this book to develop my rebranding strategy and I’m sure it will work perfectly!!
Thanks Donald and I appreciate you for spreading your valuable knowledge on this important topic in such simple to understand guide book.
Thanks for being my guide!!
Story Brand
Great book!
This book is very helpful for small businesses
I own a photography business and this has been very helpful. As a creative, I already think story in my work, but not in my marketing/business structure. This book has given many many practical tools to apply to my website and communication in my business.