To The Point with Marcus Amick Marcus Amick

Kia is in the midst of a major transformation when it comes to its product portfolio and brand identity. In this episode of To the Point, we explore how marketing is helping to drive the transformation to redefine Kia, from both a consumer and retail perspective. 
Guest [Russell Wager, Vice President, Kia America] 

In this episode of To the Point, we wrap up our biggest takeaways from the 2023 NADA Show, where we interviewed top industry leaders in auto retail. This episode – the final installment of our two-part NADA series − features Phil Langley, head of dealer network development for Stellantis; Natalia Giner, CEO of A2Z Sync; Mike Overfelt, a GM with Carter Myers Automotive; and Marco Schnabl, Executive Chairman of RockED. 

In this episode of To the Point, we delve into the rising cost of insurance rates, which is the focal point of a study, entitled The State of Auto Insurance in 2023 by ValuePenguin by LendingTree.
Guest [Divya Sangameshwar, Insurance Expert & Spokesperson, ValuePenguin by LendingTree] 

Make no mistake about it – when it comes to understanding car buyers, going directly to the source is the best approach. In this episode of To the Point, we delve into the Deloitte 2023 Global Automotive Consumer Study, which surveyed a wide scope of consumers from around the world about their preferences when it comes to purchasing and servicing vehicles. We also examine the implications of the study as it relates to the future of marketing, selling, and servicing vehicles. 
Guest [Ryan Robinson, Automotive Research Leader, Deloitte]

Automotive retail is in the midst of sweeping change, which has become a major point of discussion throughout the auto industry. In this episode of To the Point, we delve into some of the factors driving that transformation and how it could all impact the business, with Steve Greenfield, author of the book The Future of Automotive Retail.     
Guest: [Steve Greenfield, CEO & Founder, Automotive Ventures]

Holoride – a company that offers a highly unique VR passenger experience – is one of the most buzzed about tech startups in the world of in-vehicle entertainment. From its groundbreaking platform to its Hollywood partnerships, the company has totally revolutionized the experience associated with riding in a car.  In this episode of To the Point, we explore how Holoride is poised to help drive the Metaverse of car experiences, dubbed the “Motorverse.”  
Guest: Nils Wollny [CEO & Co-Founder, Holoride]