The Mark Jeffries Event Podcast Mark Jeffries

This week we are joined by Patrick Smith, CMO of Cvent. He tells the behind the scenes story of CVENT Connect Virtual ...we talk about how different content planning had to be, dealing with a vastly larger audience, the fascinating insights gleaned from tracking attendee behavior and how production was completely transformed.

Plus - a bold prediction: The Golden Age of events is coming!!
Extra Thanks to Patrick Smith for his time and to Rachel Andrews and Kayla Sommers for their hard work behind the seconds to make Cvent Connect Virtual such an exciting event - it was my honor to rejoin the team and host this event.

The travel industry has, much like our industry, been hit incredibly hard and its journey back to travel normality doesn’t seem to have a clear path… Yet
But travel is happening, people are back in airports and getting on planes!! Hotels are slowly opening up and welcoming guests and... small meetings are actually taking place! So what is it like to travel in the Covid-world and what can you expect if you finally pack that carry-on, board that plane and get up to 39,000 feet?

Michael Holtz is the founder and CEO of Smartflyer - one of the most impressive and successful travel advisory firms in the World. Smartflyer turns 30 years old - this year -  and Michael is the power behind a remarkable team - a team I couldn't do without when doing my normal epic voyages!! 

Michael reveals what the airlines and hotel groups are up to, right now and what to expect when you, for event business or personal leisure, decide to get out there again!

https://smartflyer.com
michael@smartflyer.com

mark@markjeffries.com

I am betting everyone reading this has either attended or been part of an event at the Mandalay Bay Resort and Casino in Las Vegas. In this special edition of the podcast we meet Ernest Stovall - the Vice President of Sales, Catering and Convention Services, who tells us the behind the scenes story of locking down one of the worlds largest venues and the work going on behind the scenes to bring it back to life. Fascinating insight from a true friend of the events industry!! Enjoy

Whether you are planning an in person event for next year or a virtual event for next week (!), This is a podcast you need to listen to.

However you imagine that you might utilize a Virtual Event Platform company to help bring your virtual event to life, the considerations and guidance in this podcast will arm you with the right questions to ask and the right approach for a very successful event.

This episode is so filled with content I hardly know how to describe it! Dahlia el Gazzar is a fountain of knowledge and creative ideas and I'm pretty sure you will find this conversation to be well worth your time.

PLUS - Bonus content....I share my new approach to online interviews which raises the bar several notches!! (And it costs next to nothing!)

Thanks to:
DAHLIA EL GAZZAR / Idea Igniteur + Tech Evangelist / DAHLIA+Agency
dahlia@dahliaplus.com

mark@markjeffries.com

This is a big one!!

Three guests bring their insight and wisdom to the subject of bringing in Celebrities, Bands and Keynote Speakers to your next event.

Jackie Heller from Harry Walker Agency talks Keynotes - the topics and the right approach for your next virtual speaker. Corey Shapoff from SME Entertainment Group goes big with a deep dive into the major acts and massive stars that are suddenly within reach and Drury's very own Mark Felix brings his unique behind-the-scenes insight and stories from across the years.

Grab your AirPods, download the episode and enjoy!
Jackie starts at 3'31"
Corey starts at 19'54"
Mark Felix starts at 32'52"

www.harrywalker.com
www.smelivenation.com
www.drurydesign.com

mark@markjeffries.com 
www.markjeffries.com

Our events are all online - but does that change the Marketing ask? What should be front of mind when branding, explaining and telling the stories that drive your next event or online session.

We are lucky to get to spend some time with Alison masters, CEO of the UK's Silver Agency which has offices in London, Cheltenham and Austin, Texas. Alison shares interesting perspectives as well as explaining how to ensure your message is compelling and targeted at the right people.

Plus I reveal why pre-recorded won't keep you awake at night and how I actually got into this industry of ours!

A very British episode indeed!

www.markjeffries.com
mark@markjeffries.com