9 episodes

The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit. We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution and developing consciousness as a leader.

The Manager’s Handbook Podcast Clearbit

    • Business
    • 5.0 • 4 Ratings

The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit. We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution and developing consciousness as a leader.

    Information Sharing

    Information Sharing

    Episode 6 is about information sharing, which gets trickier as a company grows its team. Matt and Alex discuss rules for using tools like Slack, email, Asana, and Chorus, and share how Notion houses Clearbit’s Areas of Responsibility and internal wiki. 
    Employees don’t want to drink from a firehose, but they do want transparency. If information is organized and easy to find, everyone can work efficiently, get inspired to solve problems for the company, and build trust with leadership. 
    We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online at themanagershandbook.com. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution to developing consciousness as a leader. 
    The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit.
    Resources
    Chorus.ai
    Notion
    What we’ll learn about on this episode:
    (00:41) - How to turn down the info firehose - “It really comes down to the right information on the right channel to the right people.”
    (05.27) - How to properly use Slack with your team - “We are trying to avoid private messaging people if possible, and ask questions in the public channel so that others can learn from the answer.”
    (07:10) - How transparency inspires creative thinking - “Transparency really helps shine light on whatever problems the company is facing.”
    (09:59) - On organized documentation and Areas of Responsibility - “Every single process in the company has an owner.”
    (13:09) - Wiki excellence - “People need to get value out of the wiki in order to give value back to the wiki.”
    About Clearbit:
    Clearbit is the marketing data engine for customer interactions, made with love in the heart of San Francisco. If you want more details on how we help businesses grow, please see our solutions, products, and integrations at clearbit.com. If you enjoyed this episode, please subscribe, follow us on Twitter and LinkedIn, and tell us what you think. 


    Support the show

    • 18 min
    Creating & Achieving Goals

    Creating & Achieving Goals

    In Episode 5, Matt and Alex discuss how clear company goals and objectives can prevent all sorts of communication problems. They share Clearbit’s approach to OKRs and annual planning, as well as their top management myths about delegation, trust, and measuring targets.
    We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online at themanagershandbook.com. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution to developing consciousness as a leader. 
    The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit.
    Resources
    Asana’s Pyramid of Clarity
    6 Questions Every Employee Should Be Able to Answer
    Chapter 5 - Creating & achieving goals
    What we’ll learn about on this episode:
    (00:49) - Why communication problems are actually planning problems - “The status update meeting is a signal that there is no clarity.”
    (03:58) - Breaking down Asana’s Pyramid of Clarity - “It shows how our longer-term aspirations are built on top of shorter-term goals.”  
    (12:54) - Choosing a suitable accountability tool - “One of our big learnings has been visibility.”
    (14:49) - How to incorporate creatives into the clarity plans - “Great managers set goals, not tasks.”
    (16:07) - On task-relevant maturity - “It’s a framework for deciding what to delegate and what not to delegate. It really depends on your level of conviction.”
    (17:45) - The Manager’s Myths - “These myths keep managers from capitalizing on their team’s potential.”
    About Clearbit:
    Clearbit is the marketing data engine for customer interactions, made with love in the heart of San Francisco. If you want more details on how we help businesses grow, please see our solutions, products, and integrations at clearbit.com. If you enjoyed this episode, please subscribe, follow us on Twitter and LinkedIn, and tell us what you think. 
    Support the show

    • 20 min
    The Remote Series with Wade Foster

    The Remote Series with Wade Foster

    Welcome to The Remote Series, where CEOs of remote-first companies share guidance on how to lead an organization when everyone’s working from home. The Remote Series is hosted by Alex MacCaw, CEO at Clearbit, and coach Matt Mochary, author of The Great CEO Within.

    In Episode 2 of The Remote Series, Zapier’s co-founder and CEO Wade Foster discuss hiring, feedback, and cultivating authentic relationships in a digital-first company. COVID-19 pushed CEOs and their teams to turn remote, and even though plenty of people are willing to go back to the office, the experience will never be the same. 
    Resources
    Zapier’s The ultimate guide to remote work
    The key talking points for this episode:
    (02:04) - Strong values are the core of remote companies - “In a remote company you could become this odd collection of individuals doing random assignments, you really don’t want that.”
    (06:30) - Interviewing and evaluating prospects remotely - “When you look at these situations, how far does a person go? How far do they try and push it to uncover a thing that seems worth working on?”
    (08:33) - Growing through feedback - “The best thing you can do for yourself, whether you are a CEO or not, is show that you’re a person that likes to get feedback and is good at getting it.”
    (15:08) - How camaraderie and real connections are built in remote companies - “If you get this stuff right, the culture takes over. The people and the company take over and just start to expand it and build on it.”
    (31:09) - Why the hybrid model may not be ideal for most companies - “It requires a level of discipline that’s even above and beyond what you see in a fully remote company.”
    (36:25) - Home is the new office: how to upgrade the remote environment - “When we do come back into the workforce, it’s not going to be the same office experience that folks have come to love.”
    (44:55) - Why you should stick to fully remote permanently - “To me, having access to this massive talent pool is just so beneficial to our success.”


    Support the show

    • 49 min
    The Remote Series with Sid Sijbrandij

    The Remote Series with Sid Sijbrandij

    Welcome to The Remote Series, where CEOs of remote-first companies share guidance on how to lead an organization when everyone’s working from home. The Remote Series is hosted by Alex MacCaw, CEO at Clearbit, and coach Matt Mochary, author of The Great CEO Within.
    In Episode 1 of The Remote Series, Matt and Alex sit down with GitLab’s co-founder and CEO Sid Sijbrandij, as well as Darren Murph, GitLab’s Head of Remote. They chat about remote team bonding, collaboration, and the challenges companies will face if they reopen offices and go hybrid-remote. Love it or hate it, remote is a thing now, and CEOs everywhere must quickly adapt to running a digital-first workplace.
    Resources
    Sid Sijbrandij's tweet thread on the dangers of hybrid-remote
    GitLab’s Remote Playbook

    The key talking points for this episode:
    (03:12) - GitLab’s foundation story: An intentionally remote company - “I think by far the biggest benefit has been the ability to hire great people.”
    (12:03) - Achieving real connections through remote communication - “Work and social can reinforce each other, but it’s important that you have both conversations.”
    (18:26) - How hybrid models represent a high risk for your company - “Your best remote people are going to leave, the rest of them are going to feel disenfranchised, and it’s going to be a failure. You’re going to blame it on remote, when the real problem is hybrid.”
    (21:48) - On the myth of needing a physical office to be productive and social with your team - “It’s all about organizing informal communication.”
    (29:39) - Remote collaboration and overcoming different time zones - “Naturally, it’s hard to engage in asynchronous communication. So get out of it as soon as it’s not functional.”
    (34:11) - A common translation problem and the rarity of successful hybrid companies - “They don’t want to go back to the office, they want to go back to informal communication with each other.”
    (39:18) - Welcoming feedback and making collaboration a priority - “We allow you to make suggestions. We are all about ‘everyone can contribute.’”
    (45:00) - The importance of salary adjustment among your staff - “The market is the best mechanism for determining what someone will earn.”
    Support the show

    • 49 min
    Working as a Team

    Working as a Team

    Episode 4 is all about strong teams and the importance of trusting each other. At Clearbit, we prevent trust from falling apart by using “impeccable agreements” between team members to get things done. Matt and Alex also talk about meetings, which should be regulated (and justified) to prevent time waste. Get the most out of meetings by structuring them and by writing things down to speed up information transfer and decision making.
    We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online at themanagershandbook.com. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution to developing consciousness as a leader. 
    The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit.
    Resources
    Jeff Bezos’ 2015 Letter to Shareholders
    Gallup Q12 Employee Engagement Survey
    Modern Health - A platform for innovative companies that value the emotional well-being of their workforce.
    What we’ll learn about on this episode:
    (03:03) - On Clearbit’s Impeccable Agreements - “Often you’ll find that agreements aren’t specific enough, so two people have different ideas of what a task means.”
    (05:02) - What happens when you aren’t able to fulfill an agreement? - “Don’t agree to too many things, really only agree to the things you can actually do.”
    (07:02) - Why devaluing and underrating meetings is a mistake - “Meetings are necessary in companies, you could think of them like carbon dioxide in the bloodstream.”
    (14:15) - The Delegating Framework: Type 1 vs Type 2 decisions - “Type 2 decisions are ones that are reversible and Type 1 aren’t.”
    (16:04) - On the Disagree and Commit principle and the importance of team alignment - “Basically it is saying to your team ‘I trust you’ and letting them run with their own decisions.”
    (17:39) - When should you invest in buy-in and alignment? - “Alignment and buy-in take time and there’s no way around it.”
    (20:15) - On remote teams and how you should manage them - “We have to think really carefully about how we do remote, how we make the remote team feel included and how we integrate them into our decision making.”
    (28:22) - A great tool to measure your managers’ performances - “Ultimately, a manager is measured by their team’s output.”
    About Clearbit:
    Clearbit is the marketing data engine for customer interactions, made with love in the heart of San Francisco. If you want more details on how we help businesses grow, please see our solutions, products, and integrations at clearbit.com. If you enjoyed this episode, please subscribe, follow us on Twitter and LinkedIn, and tell us what you think. 
    Support the show

    • 32 min
    Coaching and Feedback

    Coaching and Feedback

    Episode 3 covers coaching and feedback. Matt and Alex discuss the Zone of Genius framework, and how it can help managers and teammates from burning out. They also talk about how to get the most out of one-on-one meetings, through structure and pre-preparation. Finally, they discuss Clearbit’s culture of feedback -- viewing feedback as the only way to achieve true personal growth. Matt and Alex share their frameworks for giving and receiving feedback in a productive way and demonstrate some examples.
    We believe great management makes the world a better place. At Clearbit, we’re writing a handbook to train our managers, and we’re sharing it online at themanagershandbook.com. Each episode of this podcast accompanies a chapter of the book, and we get on the mic to discuss it in-depth, covering topics from hiring to conflict resolution to developing consciousness as a leader.

    The Manager’s Handbook Podcast is hosted by Matt Sornson (CMO) and Alex MacCaw (CEO) of Clearbit.
    Resources:
    The Big Leap by Gay Hendricks
    Radical Candor by Kim Scott
    Nonviolent Communication by Marshall B. Rosenberg
    What we’ll learn about on this episode:
    (01:04) - On the Zone of Genius Framework - “It’s a handy framework for trying to understand how you should spend your life.”
    (03:18) - The four stages of the framework and how to know when you have reached your zone of genius - “Zone of Excellence is where people get caught up. These are things they're good at, but it doesn't give them energy over the long term. Eventually, this results in burnout.”
    (04:10) - Should you expect everyone in your team to work in their zone of genius? - “You should be thinking of your team as cast members in a film that you’re making, and try to cast them in the right roles.”
    (05:35) - How to prevent burnout for yourself and your team members - “It’s much better to focus your feedback on people’s strengths rather than their weaknesses.”
    (07:16) - The importance of feedback, on Clearbit’s definition of the term and their formula to give feedback properly - “I believe that feedback is the only way to achieve true personal growth.”
    (14:58) - How to care enough and listen: receiving feedback from others - “Just because someone gives you feedback doesn't mean you have to accept it … but you have to make them feel heard.”
    (17:56) - On “one on one” meetings and how preparation will optimize your time - “Your report will get a lot more out of that meeting if they are structured.”
    (21:23) - A guide on how to properly give critical feedback to others - “They need to know that you actually care about them as a person.”
    (24:09) - The common mistakes every new manager makes - “If you’re not delegating things, then your report is not learning.”
    About Clearbit:
    Clearbit is the marketing data engine for customer interactions, made with love in the heart of San Francisco. If you want more details on how we help businesses grow, please see our solutions, products, and integrations at clearbit.com.
    Support the show

    • 29 min

Customer Reviews

5.0 out of 5
4 Ratings

4 Ratings

db00017 ,

Refreshingly candid and insightful

Matt and Alex make this pod really engaging by providing actual insight and context from their day to day at Clearbit for the principles and concepts discussed.

Top Podcasts In Business

REAL AF with Andy Frisella
Andy Frisella #100to0
The Dough
Lemonada Media
The Ramsey Show
Ramsey Network
The Marketing Architects
Marketing Architects
Money Rehab with Nicole Lapin
Money News Network
The Money Mondays
Dan Fleyshman