Bizography with Dana Barrett iHeartPodcasts
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- Business
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Whether they’re a current shining star, in the midst of a massive dumpster fire or settling into the dust heap of history, iconic companies all have a past worth knowing. Hosts Dana Barrett and Nick Bean dive into their strange but true stories.
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MATTEL: Games People Play... From Barbie, to Hot Wheels, to Er... Fraud?
Mattel is a classic American Dream story. Boy meets girl, they fall in love, start a company, invent iconic toys and make oodles of money. But of course nothing is ever that simple. This story has it all... young love, a woman a head of her time, a dark moment of fraud, and some truly iconic toys. But... does it have a happy ending?
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ADIDAS: 2 German Brothers + 2 Wars = Not 1, But 2 Famous Shoe Brands
For Bizography’s first international episode, we brave a few hard to pronounce German names to bring you the story of the Dassler Brothers. Adi and Rudi started out all cool...brothers and partners in a shoe company that would change the sports world. Alas - their story turned ugly during WWII. Let's just say the Gestapo was involved. In the aftermath of the actual war and the brotherly war, Adidas was born, and yeah, another big name shoe company too.
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SINGER: The Sordid History of the Sewing Machine Magnate
Sewing seems like a pretty wholesome hobby, but the most famous sewing machine brand had a founder who was anything but. He was an inventor and successful, savvy businessman, but his true passion was acting, and er... women. Isaac Merritt Singer makes the bad boy CEOs of our time look pretty tame. In this episode of Bizography we dig into the personal story of Isaac Singer, AND we give him credit for furthering an invention that changed consumer behavior. HINT: It wasn't the sewing machine.
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ATARI: From the OG of Gaming, to Game Over
Remember Pong? Breakout? Combat? PAC-MAN? That was all Atari. So, was Atari the OG of gaming? Or did they just do it better than the rest? And if they were so great, what the heck happened? In this episode of Bizography we go back to the 70s and 80s, and get all cultural on ya!
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MARRIOTT: The Top Is A Rewarding Place To Stay
Would you let your 14 year old travel to another city without you? Would you let him take all your inventory with him and trust him with a huge sale? Well, that's how J. Willard Marriott Sr. got his start. Times were different then to be sure, but it was that audacious confidence, strong work ethic, and family unity that he passed on to his sons and that formed the cornerstone of one of the world's most well-known and well-loved brands.
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DOLE: How A Tasteless Start And Soured Relationships Turned Fruitful
It's easy to start a business empire with family money, and stolen(ish) land. At least it was for James Dole, The Pineapple King. It seems less likely that Dole pineapple would be on every grocery store shelf around the world, if James Dole's cousin Sanford hadn't essentially stolen Hawaii. In this episode of Bizography we examine the not-so-humble history of Dole Foods, the history of Hawaii, and the sweet and juicy goodness of right time, right place, right vision that allowed Dole to grow into what it is today.
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Customer Reviews
All depends on the company covered
RCA was amazing. Vaseline terrible.
New guy nick sounds exactly like Seth Rogam whole stoned
Hope Dana returns with this podcast
Love Dana's presentation. So interesting and engaging.
Entertaining & Educational Business Stories
Perfect for anyone who loved How I Built This! I came across this gem when I worked my way through HIBT and it has been a pleasant surprise! The hosts have assembled a greatest hits collection of rise-and-fall business cases and they’ve given each one a podcast episode. Highly recommend the PBR story.
Hope to see a second season!