The Harvest Growth Podcast Jon LaClare

In this episode of The Harvest Growth Podcast, host Jon LaClare interviews retired physician and successful serial entrepreneur, Rick Chesbrough. Rick is an ingenious inventor and healthcare entrepreneur, whose career has been marked by the creation of innovative medical products that have made significant impacts on patient care. Today, Rick shares his journey of inventing the Space Cadet Closet Organizer, a unique product designed to solve the problem of an unorganized closet. 

Drawing from Rick's triumph with his consumer product sensation, the Space Cadet Closet Organizer, they uncover invaluable insights for swiftly achieving profitability and steering clear of common marketing pitfalls that plague many startups. Listeners will gain insights into the process of bringing a new product to market, the need for ongoing marketing efforts, and the patience required for a breakthrough in an innovative product's visibility. Tune in now to uncover the lessons and strategies behind Rick's entrepreneurial journey 


In this captivating episode of the Harvest Growth Podcast, prepare to explore:


How to win over potential buyers who are unfamiliar with your product and its benefitsHow to successfully transition from product inventor to entrepreneurThe need to diversify digital marketing and revenue streams amidst today's volatile business landscapeAccelerating business growth and sidestepping marketing pitfalls by collaborating with seasoned marketing expertsKey performance metrics essential for orchestrating successful marketing campaigns across your website and external platforms like The GrommetAnd so much more!
 Need a simple, time-saving solution that transforms your closet from a disorganized mess cluttered with clothes to a spacious showroom of your beautiful clothes? Then you’ll need Space Cadet. Visit www.spacecadetcloset.com now to learn more about how it works and why people love it.
 
To be a guest on our next podcast, contact us today!
 
Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!
 

Welcome to The Harvest Growth Podcast! In today's episode, we'll be diving into the impact of video marketing. Our host, Jon LaClare, will be sharing insights and strategies based on his extensive experience in video marketing. He discusses the power of video campaigns, drawing from his successful endeavors in various industries including consumer goods, household products and more. Jon provides a step-by-step outline for creating impactful video scripts, emphasizing the importance of market research, identifying customer needs, showcasing product demonstrations, building credibility, crafting compelling offers and effective calls to action. Join us as we explore the essential elements of a successful marketing strategy and learn from Jon's wealth of knowledge and expertise.
 
In this episode of The Harvest Growth Podcast, we cover:
●      The importance of video marketing in growing your business
●      The value of market research
●      Necessary elements of a successful video script
●      Effective platforms for launching digital marketing campaigns
●      And much more!

To learn more about how to drive sales through compelling storytelling for your brand or for help with creating the right video marketing strategy for your product or service, reach out to Harvest Growth today and book a FREE one-on-one call with us. We’re here to help.
 
 
 
 

Today, we shine a light on a critically undervalued yet pivotal element shaping success or failure in business: the business model. With a strategic model, even startups wielding groundbreaking innovations can offer inexpensive solutions while remaining profitable, ultimately evolving into household names. Like our featured brand, MyGuardianDoc, a swiftly expanding virtual health program providing comprehensive medical care for families.

Wondering how they achieved this? Joining us to dissect this remarkable achievement are John Korangy, Founder of MyGuardianDoc's parent company, CareClix, and Mr. Charlie Scott, CEO of MyGuardianDoc. Tune in as they unveil the distinctive business model ensuring their profitability. Plus, gain invaluable insights and actionable strategies for revolutionizing product delivery without breaking the bank.


In this episode of the Harvest Growth Podcast, we delve into:
The significance of fostering an innovative business model in a cutthroat marketTactics for swiftly cultivating brand recognition and engagementThe necessity of defining your business's purpose and mission during the early stagesTools for crafting and delivering top-tier solutions at an affordable rateAnd much more!

Bid farewell to second-guessing and uncertainty about your own health. If you're grappling with health symptoms and wishing for dependable medical guidance from specialists, head to www.myguardian.doc for round-the-clock assistance. 
Access the resources referenced by our guests in today's episode here:
 Resources
Dr. Deming: The American Who Taught the Japanese About Quality by Rafael Aguayo. Learn MoreBuilt to Last: Successful Habits of Visionary Companies by Jim Collins and Jerry I. Porras. Learn MoreThink and Grow Rich by Napoleon Hill Learn More

To be a guest on our next podcast, contact us today!

Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!

Today’s guest, Lisa Guenst, is the Owner of ToothShower, a fast-selling new flossing alternative for shower use that gained over $400,000 on Kickstarter and sold on QVC. In this interview, Lisa reveals how she grew her business from the ground up as a new entrepreneur and shares the important lessons that she picked up along the journey. Part of this includes reducing the cost of manufacturing, order fulfillment, customer acquisition and incorporating a lean methodology into her product development process. Join us now to see how these factors affect business growth and scalability. You will also pick up tips on crowdfunding, marketing and more.
 
In today’s episode of the Harvest Growth Podcast, we’ll cover the following:
The importance of releasing a minimum viable product (MVP) when trying to introduce an innovative productRunning a successful crowdfunding campaign amidst tough competition and limited opportunities for awarenessBenefits of crowdfunding for early-stage startupsCrafting effective business plans to help you understand your business vision and close more dealsAnd so much more! 
If you want a convenient way to spend less time flossing and keep your gums healthy, check out the ToothShower. With it, you can conveniently water floss in the shower. Visit www.toothshower.com to learn more.



To be a guest on our next podcast, contact us today!


Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!
 

Today, we feature an entrepreneur who turned a personal-use invention into a booming business through inventive marketing and product development strategies. She is Marilyn Pianelli, the Owner and President of Headlight Harness, maker of various successful dog safety products. Initially driven by a desire to create a one-of-a-kind harness for her dogs’ safety during walks, Marilyn recognized its commercial potential after receiving enthusiastic feedback from fellow dog parents.
 
To ensure a successful launch, Marilyn strategically targeted smaller retail stores, a tactic that proved immensely fruitful, leading her to leave her full-time job to focus solely on her business venture. Today, Headlight Harness boasts a range of successful dog safety products, all inspired by Marilyn's ongoing connection with fellow dog owners, cementing the brand as a go-to destination for canine safety solutions. Don't miss out on the valuable lessons from Marilyn’s incredible journey from full-time employee/hobby inventor to entrepreneur. Join us now!
 
In today's episode of the Harvest Growth Podcast, we'll cover:
●      Tips for growing profits through small retail outlets
●      The importance of direct customer interaction for entrepreneurs
●      Leveraging customer feedback to enhance product quality
●      Utilizing test marketing campaigns to gauge product viability and market fit
 
Are you a doting pet parent who's worried about keeping your furry loved one safe during trips, walks or other outdoor adventures? Visit www.headlightharness.com to discover how Headlight Harness's innovative, high-quality pet safety products can keep your pets safe without any inconvenience to you.
 
To be a guest on our next podcast, contact us today!

Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!

Ever wondered how a successful entrepreneur turns a creative idea into a booming business? Meet Barbara Booth, the co-founder and CEO of Go Be Sleeves, who cracked the code to success with her innovative product line. Barbara shares the inspiration behind her innovative product, which is an airplane tray cover made from eco-friendly, antimicrobial materials. She discusses how her background as a former CNBC reporter and her personal experience with successful entrepreneurs has influenced her entrepreneurial journey and the lessons she has learned along the way. Barbara also details the evolution of her marketing strategy and the rapid growth of her business, offering valuable insights for entrepreneurs and business owners looking to scale their products. Tune in to hear how Barbara's determination, wise marketing decisions, and collaboration with platforms like Grommet have propelled her business to success.
  
In today's episode of the Harvest Growth Podcast, we’ll cover:
Initial growth through word of mouth and digital campaignsChallenges faced with scaling too quickly and learning to be scrappyEvolution of the marketing story from focused on fear factor to a lifestyle enhancement aspect Involvement in a mentorship program to learn key business skillsThe impact of being featured on Grommet and leveraging a community-driven platform to boost salesAnd much more! 
To learn more about Barbara's innovative product line of airplane tray covers that are antimicrobial and eco-friendly lifestyle accessories that transform travel into a blissful and uplifting experience, visit GoBeSleeves.com.
 
To be a guest on our next podcast, contact us today!
 
Do you have a brand that you’d like to launch or grow? Do you want help from a partner that has successfully launched hundreds of brands totaling over $2 billion in revenues? Visit HarvestGrowth.com and set up a free consultation with us today!