44 episodes

This Agency Life is a podcast by Type A Media, an SEO agency based in London. It takes a candid look behind the scenes of what it is like to run a SEO agency covering topics from sales, marketing and finance to operations, HR and leadership.

Learn more about Type A at https://typeamedia.net

This Agency Life Type A Media

    • Business

This Agency Life is a podcast by Type A Media, an SEO agency based in London. It takes a candid look behind the scenes of what it is like to run a SEO agency covering topics from sales, marketing and finance to operations, HR and leadership.

Learn more about Type A at https://typeamedia.net

    How we are restructuring our agency

    How we are restructuring our agency

    Structure is very important. In this episode we discuss how we are making sure we have the right seats and career progression at Type A. 

    • 45 min
    How much money did we make this quarter?

    How much money did we make this quarter?

    In this episode we talk about marketing, sales and lead generation. 

    • 1 hr 5 min
    The numbers are in from our Quarterly Business Review

    The numbers are in from our Quarterly Business Review

    In this episode, we go deep on the financials for Type A and some of the things we are talking to the team about as part of our quarterly business reviews. 

    • 43 min
    SEO News as Told by Scott Pilgrim - Canonical Chronicle

    SEO News as Told by Scott Pilgrim - Canonical Chronicle

    Get this weeks Canonical Chronicle slide deck: http://email.typeamedia.net/  

    A free information pack with all this weeks search news, google updates and insider tips to circulate round your team to keep them informed. 

    =TIMESTAMPS=  

    0:00 Intro 

    1:30 Someone hacked the Twitter account of prominent people in order to launch a bit coin scam.  

    2:15 Google will now notify GMB owners about suspension 

    3:13 Google AI for Churned Users 

    4:04 John Muller Says Search is not a Science    



    ✉️ Sign up to the weekly search newsletter: https://email.typeamedia.net  

    🎙️ Our podcast: https://anchor.fm/canonical-chronicle  

    💻 Our website beautifully tagged up with UTM parameters: https://typeamedia.net/?utm_source=youtube   



    WHO AM I?  

    I'm Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business.    

    GET IN TOUCH  

    I'd love to hear from you. Tweeting @rtavs on twitter is the quickest way to get a response or you can email me on ross@a.agency  If you're interested in becoming a client of type A, email us on clients@a.agency and we'll get back to you ASAP.

    • 5 min
    Final diagnosis of the May 2020 Google algorithm update | Canonical Chronicle

    Final diagnosis of the May 2020 Google algorithm update | Canonical Chronicle

    In this week Canonical Chronicle we will be diving into:

    1. A 60 second super cut of what happened in search this week

    2. Final diagnosis of the May 2020 algorithm update - Early speculation appears to suggest that it a role back to pure page rank with many thinking that machine learning will kick in and start altering the SERPs even more over the coming weeks.

    3. Common but avoidable javascript indexing mistakes from Google Engineer Martin Splitt

    4. New search console reports and Bug’s in Google discover

    5. Lastly, we diagnose Google’s response to a webmaster saying that 50% of their traffic is gone due to dodgy links - We get Craig Campbell opinion on this, as well as how to protect from Negative SEO from a SEMRush representative



    ✉️ Sign up to the weekly search newsletter: https://email.typeamedia.net

    🎙️ Our podcast: https://anchor.fm/canonical-chronicle

    💻 Our website beautifully tagged up with UTM parameters: https://typeamedia.net/?utm_source=youtube



    WHO AM I?

    I'm Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business.



    GET IN TOUCH

    I'd love to hear from you. Tweeting @rtavs on twitter is the quickest way to get a response or you can email me on ross@a.agency



    BECOME A CLIENT

    If you're interested in becoming a client of type A, email us on clients@a.agency and we'll get back to you ASAP.

    • 8 min
    Google’s May 2020 core algorithm update majorly affects the SERPs | Canonical Chronicle

    Google’s May 2020 core algorithm update majorly affects the SERPs | Canonical Chronicle

    The SEO team at LinkedIn removed most of the domain from search by using the URL removal tool in search console to get rid of the HTTP version.

    Google revealed the fastest growing Ecommerce categories are household items and puzzles as more people are stuck at home. Google have also started surfacing recommendations for your previous searches.

    Google’s May 2020 core #algorithm update majorly affects the SERPs in particular, Real Estate, Travel, Finance and Health.

    == LINKS ==

    https://searchengineland.com/googles-may-2020-core-update-was-big-and-broad-search-data-tools-show-334393

    https://twitter.com/hellemans/status/1259764189289160704

    ALeydaSolis.com

    ✉️ Sign up to the weekly search newsletter: https://email.typeamedia.net

    🎙️ Our podcast: https://anchor.fm/canonical-chronicle

    💻 Our website beautifully tagged up with UTM parameters: https://typeamedia.net/?utm_source=youtube

    WHO AM I?

    I'm Ross Tavendale, the managing director of Type A Media, a creative search agency based in London. I make videos about business leadership, web technology, SEO, PPC and how I turned being a Type A personality into a business.

    GET IN TOUCH

    I'd love to hear from you. Tweeting @rtavs on twitter is the quickest way to get a response or you can email me on ross@a.agency

    BECOME A CLIENT

    If you're interested in becoming a client of type A, email us on clients@a.agency and we'll get back to you ASAP.

    • 7 min

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