259 episodes

If you’re tired of seeing your competition in places you would love to be mentioned or featured, this is where you will learn to get attention in the media without spending money on ads. You don't need to hire a public relations agency to see the benefits of these marketing tactics. By listening to this podcast, you can become a Media Maven on the local and national news, in newspapers, in magazines, in online articles, in blogs, as a contributor, on podcasts, on the radio, and more.Your host, Christina Nicholson, is a TV reporter and anchor turned owner of a PR agency and holds nothing back.Past guests include Pat Flynn from Smart Passive Income, Amy Landino from Detail Therapy, Dana Malstaff from BossMom, best-selling small business author Mike Michalowicz, influencer and blogger Christina Galbato, and more.

Become a Media Maven Christina Nicholson

    • Business
    • 5.0 • 92 Ratings

If you’re tired of seeing your competition in places you would love to be mentioned or featured, this is where you will learn to get attention in the media without spending money on ads. You don't need to hire a public relations agency to see the benefits of these marketing tactics. By listening to this podcast, you can become a Media Maven on the local and national news, in newspapers, in magazines, in online articles, in blogs, as a contributor, on podcasts, on the radio, and more.Your host, Christina Nicholson, is a TV reporter and anchor turned owner of a PR agency and holds nothing back.Past guests include Pat Flynn from Smart Passive Income, Amy Landino from Detail Therapy, Dana Malstaff from BossMom, best-selling small business author Mike Michalowicz, influencer and blogger Christina Galbato, and more.

    Atomic Habits Part 4 Make it Satisfying

    Atomic Habits Part 4 Make it Satisfying

    Today, I will let you know what I highlighted and why in part four of this Atomic Habits series.
    If you’re not familiar with Atomic Habits, here’s a crash course:


    James Clear wrote this book and introduces “The Four Laws of Behavior Change”.


    The four laws are:
    Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: 
    CueCravingResponse RewardThese things can help build good habits and break bad habits habits.
    Then, Clear describes “Habit Stacking” and “Environment Design”.


    The idea is to overcome common hurdles people face when trying to establish new habits and break bad ones.


    Plus, he shares advice on how to stay consistent and motivated when the initial enthusiasm wanes… as it almost always does.


    There is a long-term impact of adopting atomic habits.


    That’s why I’m going to summarize key takeaways from the book Atomic Habits by reading what I’ve highlighted in the book.


    For links to the book and to read this transcript or watch the captioned video, just visit BecomeMediaMaven.com.


    I also want to hear about your own habit-building experiences and what is working for you.


    Okay, let’s go!

    In this fourth part of the series, I’ll share my notes and lessons from the fourth section: Make it Satisfying


    Join Christina's newsletter for insider tips on growing your business without ads here.

    Become a contributor to a top website to build your brand with free resources here.

    Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.

    Follow Christina on social media at:
    Website Facebook Twitter Instagram LinkedIn YouTube TikTok If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button.
    For more podcast episodes, tap here.

    • 15 min
    Atomic Habits Part 3 Make it Easy

    Atomic Habits Part 3 Make it Easy

    Today, I will let you know what I highlighted and why in part three of this Atomic Habits series.
    If you’re not familiar with Atomic Habits, here’s a crash course:


    James Clear wrote this book and introduces “The Four Laws of Behavior Change”.


    The four laws are:
    Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: 
    CueCravingResponse RewardThese things can help build good habits and break bad habits habits.
    Then, Clear describes “Habit Stacking” and “Environment Design”.


    The idea is to overcome common hurdles people face when trying to establish new habits and break bad ones.


    Plus, he shares advice on how to stay consistent and motivated when the initial enthusiasm wanes… as it almost always does.


    There is a long-term impact of adopting atomic habits.


    That’s why I’m going to summarize key takeaways from the book Atomic Habits by reading what I’ve highlighted in the book.


    For links to the book and to read this transcript or watch the captioned video, just visit BecomeMediaMaven.com.


    I also want to hear about your own habit-building experiences and what is working for you.


    Okay, let’s go!

    In this third part of the series, I’ll share my notes and lessons from the third section: Make it Easy


    Join Christina's newsletter for insider tips on growing your business without ads here.

    Become a contributor to a top website to build your brand with free resources here.

    Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.

    Follow Christina on social media at:
    Website Facebook Twitter Instagram LinkedIn YouTube TikTok If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button.
    For more podcast episodes, tap here.

    • 10 min
    Atomic Habits Part 2 Make it Attractive

    Atomic Habits Part 2 Make it Attractive

    This is the first book I’ve read twice.
    The first time I listened to it.


    This last time, I read it with a highlighter.


    Today, I will let you know what I highlighted and why in part one of this series.


    I’m doing this selfishly because I think this is a great way for me to retain what I read.


    I’ve read so many great non-fiction books, but when I try to remember what I learned, I’m blank.


    So here’s hoping reading it, highlighting it, and sharing it will help you and me remember this to use it in our lives.


    If you’re not familiar with Atomic Habits, here’s a crash course:


    James Clear wrote this book and introduces “The Four Laws of Behavior Change”.


    The four laws are:
    Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: 
    CueCravingResponse RewardThese things can help build good habits and break bad habits habits.
    Then, Clear describes “Habit Stacking” and “Environment Design”.


    The idea is to overcome common hurdles people face when trying to establish new habits and break bad ones.


    Plus, he shares advice on how to stay consistent and motivated when the initial enthusiasm wanes… as it almost always does.


    There is a long-term impact of adopting atomic habits.


    That’s why I’m going to summarize key takeaways from the book Atomic Habits by reading what I’ve highlighted in the book.


    For links to the book and to read this transcript or watch the captioned video, just visit BecomeMediaMaven.com.


    I also want to hear about your own habit-building experiences and what is working for you.


    Okay, let’s go!

    In this second part of the series, I’ll share my notes and lessons from the second section: Make it Attractive


    Join Christina's newsletter for insider tips on growing your business without ads here.

    Become a contributor to a top website to build your brand with free resources here.

    Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.

    Follow Christina on social media at:
    Website Facebook Twitter Instagram LinkedIn YouTube TikTok If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button.
    For more podcast episodes, tap here.

    • 12 min
    Atomic Habits Part 1 Make it Obvious

    Atomic Habits Part 1 Make it Obvious

    This is the first book I’ve read twice.
    The first time I listened to it.


    This last time, I read it with a highlighter.


    Today, I will let you know what I highlighted and why in part one of this series.


    I’m doing this selfishly because I think this is a great way for me to retain what I read.


    I’ve read so many great non-fiction books, but when I try to remember what I learned, I’m blank.


    So here’s hoping reading it, highlighting it, and sharing it will help you and me remember this to use it in our lives.


    If you’re not familiar with Atomic Habits, here’s a crash course:


    James Clear wrote this book and introduces “The Four Laws of Behavior Change”.


    The four laws are:
    Make it ObviousMake it AttractiveMake it EasyMake it SatisfyingThose four things to remember in each law are: 
    CueCravingResponse RewardThese things can help build good habits and break bad habits habits.
    Then, Clear describes “Habit Stacking” and “Environment Design”.


    The idea is to overcome common hurdles people face when trying to establish new habits and break bad ones.


    Plus, he shares advice on how to stay consistent and motivated when the initial enthusiasm wanes… as it almost always does.


    There is a long-term impact of adopting atomic habits.


    That’s why I’m going to summarize key takeaways from the book Atomic Habits by reading what I’ve highlighted in the book.


    For links to the book and to read this transcript or watch the captioned video, just visit BecomeMediaMaven.com.


    I also want to hear about your own habit-building experiences and what is working for you.


    Okay, let’s go!

    In this first part of the series, I’ll share my notes and lessons from the first section: Make it Obvious


    Join Christina's newsletter for insider tips on growing your business without ads here.

    Become a contributor to a top website to build your brand with free resources here.

    Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.

    Follow Christina on social media at:
    Website Facebook Twitter Instagram LinkedIn YouTube TikTok If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button.
    For more podcast episodes, tap here.

    • 14 min
    LinkedIn Live on the Most Overlooked and Free Way to Find More Clients

    LinkedIn Live on the Most Overlooked and Free Way to Find More Clients

    When I published my book, Become a Media Maven, my friend and past podcast guest Jessica Terzakis invited me to co-host a LinkedIn Live event with her. 
    She asked me a bunch of questions about the most overlooked and free way to find more clients.


    Unfortunately, LinkedIn Live audio events don’t automatically save on the platform, so I recorded it and am playing it here on my podcast for you to listen to.


    For more on my book and show notes for past episodes, visit BecomeAMediaMaven.com.


    Don’t forget to connect with Jessica Terzakis on LinkedIn here: https://www.linkedin.com/in/jessica-terzakis/


    She offers:
    💥 2-day virtual retreats to get you from idea to a fully outlined quality course
    💥 1-1 done with you course creation support
    💥 Small group programs to help create, launch, and fill your course or group coaching program


    Join Christina's newsletter for insider tips on growing your business without ads here.

    Become a contributor to a top website to build your brand with free resources here.

    Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.

    Follow Christina on social media at:
    Website Facebook Twitter Instagram LinkedIn YouTube TikTok If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button.
    For more podcast episodes, tap here.

    • 40 min
    Behind the Scenes of My Book Launch

    Behind the Scenes of My Book Launch

    Today, we’re walking and talking about my book launch. I’ll tell you about how I came up with the idea to write this book, why the focus changed, when it was hard for me to sit down and write the book, and every little thing I did to market the book when it went live. 
    If you’ve thought of writing a book to traditionally publish or self-publish, this podcast episode will give you a lot of value.


    Thanks for rolling with all the nature sounds and my unorganized thoughts on my morning walk.


    For more on Anna David’s helpful course, check out Legacy Launch Pad Publishing here.


    For the book, visit Become a Media Maven here.


    Join Christina's newsletter for insider tips on growing your business without ads here.

    Become a contributor to a top website to build your brand with free resources here.

    Click here to join Christina's 3-hour bootcamp Pitch Publicity Profit.

    Follow Christina on social media at:
    Website Facebook Twitter Instagram LinkedIn YouTube TikTok If you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don’t forget to tap that subscribe button.
    For more podcast episodes, tap here.

    • 30 min

Customer Reviews

5.0 out of 5
92 Ratings

92 Ratings

rpinzur ,

Worth a listen if new to PR or a seasoned pro!

I’ve been listening to Christina’s Media Maven podcast for awhile now - it’s a gem! Whether you're new to PR or a seasoned pro, her content hits the mark every time. I enjoy how Christina provides practical tips and strategies to level up both your media and content creation game. She’s very relatable and isn’t afraid to speak her mind when something doesn’t sit right with her. Worth a listen!

Sbranish ,

New Listener! & I’m hooked!

I heard Christina on the Heart & Hustle Podcast! She shared about pitching yourself as a guest to podcasts & it was 🔥🔥🔥🔥!!

Being on the Heart & Hustle Podcast is a dream of mine, and I am so excited to revamp my pitch in the near future so that I can pitch Evie + Linds again soon!!

I am currently listening to a recent episode about the content flywheel (which I’ve never heard of before) and I am so excited to learn and get new ideas about creating content!!

jamesjana ,

Actionable advice for PR pros

Choose any Media Maven episode to listen to and rest assured that Christina will teach you *at least* three things you (a) didn’t already know and (b)will immediately want to share with colleagues on Slack. I never miss an episode and if you work in PR or comms then neither should you.

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