Perfectly Mentored with Jason Portnoy Jason Portnoy

“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.


In episode 60 of the "Ask Jason Show," host Jason Portnoy and co-host Megan tackle various topics concerning digital marketing, social media advertising, and e-commerce strategies. They discuss the intricacies of user experience on social media platforms, highlighting how businesses and advertisers are constantly adapting to the changing algorithms of platforms like Meta. Jason shares his excitement about the launch of his new book, "House of Bricks," offering insights into e-commerce and paid ads. The episode also covers strategies for identifying ideal clients, the effectiveness of Facebook ads on different devices, and the importance of establishing a strong online presence for new brands. 


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In this clip from the Perfectly Mentored podcast, host Jason Portnoy speaks with Maxwell Finn about the allure of TikTok and the pivotal shifts in digital marketing. The conversation delves into Max's initial skepticism towards TikTok, contrasting with their success in other platforms like Facebook, and how a ban from Facebook led to exploring TikTok more seriously. They discuss the importance of recognizing platforms with a solid ad foundation and a significant user base as key indicators for investing time and resources. The episode also touches on the evolution of ad platforms, with TikTok’s rapid user growth and demographic expansion making it a viable alternative to Facebook. Max shares insights on the challenges and opportunities of adapting to new platforms, highlighting the necessity of staying relevant and avoiding the trap of comfort in the fast-paced world of digital marketing. 


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Connect with Jason Portnoy
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Like the episode? Watch and support us on YouTube.

“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.


In this episode of the "Ask Jason Show," host Jason Portnoy offers listeners an insightful glimpse into various aspects of entrepreneurship and digital marketing. Jason shares personal anecdotes from his recent travels and experiences at the ShopTalk conference, emphasizing the value of networking and relationship-building in the e-commerce space. He answers questions from listeners on a wide range of topics, from advertising strategies for new businesses on a tight budget to the benefits of hiring a business coach to the importance of website layout for e-commerce success. Jason also delves into creating effective email flows for online stores and reflects on the challenges and learning curves he faced while building his businesses. This episode is packed with practical advice, strategic insights, and Jason's candid reflections on the highs and lows of entrepreneurship.


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In this episode of the "Perfectly Mentored" podcast, host Jason Portnoy engages in a no-holds-barred discussion with Daniel Fazio, an expert on the art of effective communication and precision in marketing strategies. They dissect common pitfalls in cold emailing, emphasizing the importance of cutting through the fluff to deliver quantifiable results that resonate with potential clients. The conversation takes a deeper dive into niche marketing, particularly for e-commerce and LinkedIn outreach, revealing how tailored approaches and understanding client specifics can dramatically increase response rates. Additionally, they cover the significance of honesty and directness in the marketing industry, a refreshing departure from the norm that fosters trust and long-term client relationships. 


Want to work with Jason one-on-one? Click Here


Connect with Jason Portnoy
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Like the episode? Watch and support us on YouTube.


Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!

“Ask Jason” is a weekly segment where JPORT Media founder Jason Portnoy responds to questions submitted by our listeners. This week, we’re diving into a handful of relevant topics for small business owners, especially those in marketing and e-commerce.


In this episode of the "Ask Jason Show," host Jason Portnoy and co-host Megan explore a mix of personal anecdotes and listener questions. They start with a casual chat about the Oscars and the feeling of disconnect from popular culture, then share heartwarming experiences of volunteering and teaching kids about giving back. The bulk of the episode is dedicated to addressing listener queries, ranging from the value of coaching for new business owners, strategies for online entrepreneurs, to navigating challenges with ad agency clients. Jason also shares his perspective on starting a podcast, emphasizing the importance of consistency over having a large social media following. Through practical advice and personal insights, the episode covers the spectrum from business strategies to the importance of community service.


Want to work with Jason one-on-one? Click Here
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In this episode of "Perfectly Mentored," host Jason Portnoy is joined by Andrew D'Souza, who shares valuable insights on scaling businesses effectively. Andrew emphasizes the significance of key metrics such as revenue growth, gross margins, and ROAS while advocating for a strategic approach to internal operations and market expansion. He contrasts traditional bank financing with more flexible funding options that don't require personal guarantees. He underscores the importance of early adoption of omnichannel and global strategies for e-commerce businesses aiming for significant growth. This episode offers entrepreneurs crucial advice on building a sustainable and globally recognized brand.


Want to work with Jason one-on-one? Click Here


Connect with Jason Portnoy
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Like the episode? Watch and support us on YouTube.


Visit us also on Apple Podcasts! Help us spread the word by subscribing and leaving a review—we appreciate your feedback!